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The Resource Artificial intelligence in practice : how 50 successful companies used artificial intelligence to solve problems, Bernard Marr with Matt Ward

Artificial intelligence in practice : how 50 successful companies used artificial intelligence to solve problems, Bernard Marr with Matt Ward

Creator
Author
Contributor
Summary
  • "Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce"--
  • "Artificial Intelligence in Practice follows the same format as Big Data in Practice, featuring about 50 real world case studies of how companies use artificial intelligence and machine learning today. Like the previous book, the author starts with a general introduction to AI and machine learning and then goes on to individual chapters highlighting companies from some of the world's biggest brands to smaller businesses, covering all sectors and industries. Each chapter follows the same structure ?] 1. overview of company, 2. problem AI is helping to address, 3. how AI was used, 4. technical details, 5. key learning points"--
Language
eng
Work
Publication
Extent
viii, 340 pages
Contents
  • Part 1: Artificial Intelligence Trailblazers. Alibaba ; Alphabet and Google ; Amazon ; Apple ; Baidu ; Facebook ; IBM ; JD.com ; Microsoft ; Tencent
  • Part 2: Retail, consumer goods and food & beverage companies. Burberry ; Coca Cola ; Dominos ; Kimberly Clark ; McDonalds ; Samsung ; Starbucks ; Stitch Fix ; Unilever ; Walmart
  • Part 3: Media, entertainment and telecom companies. Disney ; Instagram ; LinkedIn ; Netflix ; Press Association ; Spotify ; Telefonica ; Twitter ; Verizon ; Viacom
  • Part 4: Services, financial and healthcare companies. American Express ; Elsevier ; Entrupy ; Experian ; Harley Davidson ; Hopper ; Infervision ; Mastercard ; Salesforce ; Uber
  • Part 5: Manufacturing, automotive, aerospace and industry 4.0 companies. BMW ; GE ; John Deere ; Kone ; Mercedes Benz ; NASA ; Shell ; Siemens ; Tesla ; Volvo
  • Part 6: Final Words and Artificial Intelligence Challenges. Final Words and Artificial Intelligence Challenges
Isbn
9781119548218
Instance
Label
Artificial intelligence in practice : how 50 successful companies used artificial intelligence to solve problems
Title
Artificial intelligence in practice
Title remainder
how 50 successful companies used artificial intelligence to solve problems
Statement of responsibility
Bernard Marr with Matt Ward
Creator
Contributor
Author
Subject
Language
eng
Summary
  • "Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce"--
  • "Artificial Intelligence in Practice follows the same format as Big Data in Practice, featuring about 50 real world case studies of how companies use artificial intelligence and machine learning today. Like the previous book, the author starts with a general introduction to AI and machine learning and then goes on to individual chapters highlighting companies from some of the world's biggest brands to smaller businesses, covering all sectors and industries. Each chapter follows the same structure ?] 1. overview of company, 2. problem AI is helping to address, 3. how AI was used, 4. technical details, 5. key learning points"--
Assigning source
  • Provided by publisher
  • Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorName
Marr, Bernard
Dewey number
658.4/03028563
Index
index present
LC call number
HD30.28
LC item number
.M357 2019
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1955-
http://library.link/vocab/relatedWorkOrContributorName
Ward, Matthew
http://library.link/vocab/subjectName
  • Business planning
  • Artificial intelligence
  • Information technology
  • BUSINESS & ECONOMICS / General
  • Artificial intelligence
  • Business planning
  • Information technology
Label
Artificial intelligence in practice : how 50 successful companies used artificial intelligence to solve problems, Bernard Marr with Matt Ward
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Part 1: Artificial Intelligence Trailblazers. Alibaba ; Alphabet and Google ; Amazon ; Apple ; Baidu ; Facebook ; IBM ; JD.com ; Microsoft ; Tencent -- Part 2: Retail, consumer goods and food & beverage companies. Burberry ; Coca Cola ; Dominos ; Kimberly Clark ; McDonalds ; Samsung ; Starbucks ; Stitch Fix ; Unilever ; Walmart -- Part 3: Media, entertainment and telecom companies. Disney ; Instagram ; LinkedIn ; Netflix ; Press Association ; Spotify ; Telefonica ; Twitter ; Verizon ; Viacom -- Part 4: Services, financial and healthcare companies. American Express ; Elsevier ; Entrupy ; Experian ; Harley Davidson ; Hopper ; Infervision ; Mastercard ; Salesforce ; Uber -- Part 5: Manufacturing, automotive, aerospace and industry 4.0 companies. BMW ; GE ; John Deere ; Kone ; Mercedes Benz ; NASA ; Shell ; Siemens ; Tesla ; Volvo -- Part 6: Final Words and Artificial Intelligence Challenges. Final Words and Artificial Intelligence Challenges
Control code
1085576755
Dimensions
23 cm
Extent
viii, 340 pages
Isbn
9781119548218
Lccn
2018057452
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
(OCoLC)1085576755
Label
Artificial intelligence in practice : how 50 successful companies used artificial intelligence to solve problems, Bernard Marr with Matt Ward
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Part 1: Artificial Intelligence Trailblazers. Alibaba ; Alphabet and Google ; Amazon ; Apple ; Baidu ; Facebook ; IBM ; JD.com ; Microsoft ; Tencent -- Part 2: Retail, consumer goods and food & beverage companies. Burberry ; Coca Cola ; Dominos ; Kimberly Clark ; McDonalds ; Samsung ; Starbucks ; Stitch Fix ; Unilever ; Walmart -- Part 3: Media, entertainment and telecom companies. Disney ; Instagram ; LinkedIn ; Netflix ; Press Association ; Spotify ; Telefonica ; Twitter ; Verizon ; Viacom -- Part 4: Services, financial and healthcare companies. American Express ; Elsevier ; Entrupy ; Experian ; Harley Davidson ; Hopper ; Infervision ; Mastercard ; Salesforce ; Uber -- Part 5: Manufacturing, automotive, aerospace and industry 4.0 companies. BMW ; GE ; John Deere ; Kone ; Mercedes Benz ; NASA ; Shell ; Siemens ; Tesla ; Volvo -- Part 6: Final Words and Artificial Intelligence Challenges. Final Words and Artificial Intelligence Challenges
Control code
1085576755
Dimensions
23 cm
Extent
viii, 340 pages
Isbn
9781119548218
Lccn
2018057452
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
(OCoLC)1085576755

Subject

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