Coverart for item
The Resource Beyond persuasion : communication strategies for healthcare managers in the digital age, Patricia J. Parsons

Beyond persuasion : communication strategies for healthcare managers in the digital age, Patricia J. Parsons

Label
Beyond persuasion : communication strategies for healthcare managers in the digital age
Title
Beyond persuasion
Title remainder
communication strategies for healthcare managers in the digital age
Statement of responsibility
Patricia J. Parsons
Creator
Author
Subject
Genre
Language
eng
Summary
Whether healthcare managers are conducting meetings with employees, answering massive amounts of email, or keeping up with Twitter feeds, their success ultimately depends on their strategic communication skills. The first book to offer a strategic approach to managerial communication in health care, Beyond Persuasion is full of valuable information on issues such as how to develop fundamental skills, communicate strategically with internal groups such as employees and medical staff, and develop relationships with the external community and both traditional and new media
Member of
Cataloging source
N$T
http://library.link/vocab/creatorDate
1954-
http://library.link/vocab/creatorName
Parsons, Patricia
Dewey number
362.1068/4
Index
no index present
LC call number
RA971
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
NLM call number
W 84.1
http://library.link/vocab/subjectName
  • Health services administration
  • Communication in medicine
  • Communication in management
  • Communication
  • Health Facility Administrators
  • Health Services Administration
  • Public Relations
  • POLITICAL SCIENCE
  • POLITICAL SCIENCE
  • MEDICAL
  • Communication in management
  • Communication in medicine
  • Health services administration
Label
Beyond persuasion : communication strategies for healthcare managers in the digital age, Patricia J. Parsons
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • ""Cover""; ""Contents""; ""Preface""; ""Level I: Personal and Professional Foundations""; ""1 Communication: A Management Tool""; ""2 The Strategic Communication Process""; ""3 Interpersonal Skills""; ""4 Put It in Writing""; ""5 Presentations That Deliver""; ""6 Fundamentals of Social Media""; ""Level II: It All Begins at Home""; ""7 Communicating In-house""; ""8 Communicating Strategically with Your Board""; ""9 Working with PR and Corporate Communications""; ""Level III: The World Outside""; ""10 Creating Community Relationships""; ""11 Media Relations Process and Practices""
  • ""Level IV: Crises and Issues""""12 Communication in a Crisis""; ""13 A View to the Future""; ""Notes""; ""Bibliography""; ""Index""; ""About the Author""
Control code
865579227
Dimensions
unknown
Edition
Second edition.
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9781442667549
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
  • 22573/ctt5cnzws
  • 8edf285e-e3de-4620-bdbc-3eacacd6a46a
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)865579227
Label
Beyond persuasion : communication strategies for healthcare managers in the digital age, Patricia J. Parsons
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • ""Cover""; ""Contents""; ""Preface""; ""Level I: Personal and Professional Foundations""; ""1 Communication: A Management Tool""; ""2 The Strategic Communication Process""; ""3 Interpersonal Skills""; ""4 Put It in Writing""; ""5 Presentations That Deliver""; ""6 Fundamentals of Social Media""; ""Level II: It All Begins at Home""; ""7 Communicating In-house""; ""8 Communicating Strategically with Your Board""; ""9 Working with PR and Corporate Communications""; ""Level III: The World Outside""; ""10 Creating Community Relationships""; ""11 Media Relations Process and Practices""
  • ""Level IV: Crises and Issues""""12 Communication in a Crisis""; ""13 A View to the Future""; ""Notes""; ""Bibliography""; ""Index""; ""About the Author""
Control code
865579227
Dimensions
unknown
Edition
Second edition.
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9781442667549
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
  • 22573/ctt5cnzws
  • 8edf285e-e3de-4620-bdbc-3eacacd6a46a
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)865579227

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
Processing Feedback ...