Coverart for item
The Resource Branded customer service : the new competitive edge, Janelle Barlow and Paul Stewart

Branded customer service : the new competitive edge, Janelle Barlow and Paul Stewart

Label
Branded customer service : the new competitive edge
Title
Branded customer service
Title remainder
the new competitive edge
Statement of responsibility
Janelle Barlow and Paul Stewart
Creator
Contributor
Subject
Language
eng
Summary
"Branding is an integral part of modern business strategy. Here Janelle Barlow and Paul Stewart show that delivering on-brand service - service that supports and extends a company's brand - can provide enormous competitive advantage."--Jacket
Cataloging source
DLC
http://library.link/vocab/creatorDate
1943-
http://library.link/vocab/creatorName
Barlow, Janelle
Dewey number
658.8/12
Illustrations
illustrations
Index
index present
LC call number
HF5415.5
LC item number
.B3667 2004
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Stewart, Paul
http://library.link/vocab/subjectName
  • Customer services
  • Business names
  • Brand name products
Label
Branded customer service : the new competitive edge, Janelle Barlow and Paul Stewart
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 243-245) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Linking the big world of branding to customer service -- Embeddiing on-brand service into your organizational DNA -- The branded customer service toolbox
Control code
54906181
Dimensions
24 cm
Edition
1st ed.
Extent
xii, 259 pages
Isbn
9781576752982
Lccn
2004047605
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)54906181
Label
Branded customer service : the new competitive edge, Janelle Barlow and Paul Stewart
Publication
Bibliography note
Includes bibliographical references (pages 243-245) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Linking the big world of branding to customer service -- Embeddiing on-brand service into your organizational DNA -- The branded customer service toolbox
Control code
54906181
Dimensions
24 cm
Edition
1st ed.
Extent
xii, 259 pages
Isbn
9781576752982
Lccn
2004047605
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)54906181

Library Locations

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      38.944491 -92.326012
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