Coverart for item
The Resource Build Your Author Platform : the New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps

Build Your Author Platform : the New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps

Label
Build Your Author Platform : the New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps
Title
Build Your Author Platform
Title remainder
the New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps
Creator
Contributor
Subject
Genre
Language
eng
Summary
A great book is no longer enough. Author platform is the most powerful key to success in today's saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. An author platform is essential to making each book a success, and even more, becomes the power source for building bigger audiences for future books. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, wri
Member of
Cataloging source
EBLCP
http://library.link/vocab/creatorName
Jelen, Carole
Dewey number
808/.02
Index
index present
LC call number
PN161 .J45 2014
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
McCallister, Michael
http://library.link/vocab/subjectName
  • Authorship
  • LANGUAGE ARTS & DISCIPLINES
  • LANGUAGE ARTS & DISCIPLINES
  • REFERENCE
  • Authorship
Label
Build Your Author Platform : the New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps
Instantiates
Publication
Note
First Stop for Publishing Articles: Blogs
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Acknowledgments; Foreword; Preface; Introduction; C h apt e r 1; Why Your Author Website Is a Must; Plan Your Author Website Strategy; Creating Your Author Website; Create Your Author Site with WordPress; Build Your Audience Through a Regular Newsletter; Optimize Your Theme for the Mobile Web; Adding Widgets and More Plugins; Best Practices for Website Content; Checklist, Step 1: Author Website; Success Spotlight: Waterside Client David Meerman Scott; Chapter 2; Your Blog Is About More Than Content; Blogging Is Beyond an Advantage, It's Essential; Blog Strategy
  • Start with a Hosted BlogHow to Create a Blog; Best Practices; Writing Blog Posts; Getting Comments on Blog Posts; Author Blog Promotion Strategies; Measure Your Blog Results to Understand Your Audience; Link Your Blog to Your Social Sites; Checklist, Step 2: Blog; Success Spotlight: Waterside Client Andy Rathbone; Chapter 3; Why Twitter Is Important; Best Practices; Twitter Defined; Twitter Strategy; Getting Started on Twitter; Automating Your Posts with HootSuite; First Steps on Twitter; Checklist, Step 3: Twitter; Success Spotlight: Waterside Client Susie Cox; Chapter 4
  • Why Google Is Important to AuthorsUse Google+ Circles; Best Practices for Interacting on Google+; Strategy for Posting on Google+; Automate Your Google+ Posts; Connect Your Content Through Google Authorship; More Google+ Features; Google Services Beyond Google+; Connecting Your Google+ Account to Your Website; Checklist, Step 4: Google; Success Spotlight: Waterside Client Dave Taylor; Chapter 5; Along Comes Facebook; Why Facebook Is Necessary for Authors; Your Facebook Profile; Your Facebook Pages; Developing Your Facebook Strategy; Facebook Best Practices; Join Facebook Groups
  • Create a Facebook GroupMobile Apps; Checklist, Step 5: Facebook; Success Spotlight: Waterside Client Kellyann Petrucci; Chapter 6; Definition of LinkedIn; Why LinkedIn Is Important to Authors; Creating and Optimizing Your LinkedIn Author Profile; How to Increase LinkedIn Connections; Update Your LinkedIn Profile Regularly; Articles to Repost; LinkedIn Strategies; LinkedIn Ads; Best Practices of LinkedIn Networking; Benefits of LinkedIn Premium Accounts; Checklist, Step 6: LinkedIn; Success Spotlight: Waterside Client Ed Tittel; Chapter 7; Short Talk vs. Long Speech
  • Personal Appearance OptionsAdvantages of Live Personal Appearances; Personal Appearances Strategy; Best Practices for Teaching and Training; The Simple Course Format; Teaching and Training Strategy; Types of Online Teaching and Training; Types of Live Teaching; Live Speaking Strategy; Checklist, Step 7: Personal Appearances; Success Spotlight: Waterside Client Jay Elliot; Chapter 8; Everyone Is Now a Journal Publisher on the Web; Advantages to Writing Articles; Choosing Topics for Original Articles; Types of Articles; Article-WritingStrategy; Generating Content for Articles
Control code
875097751
Dimensions
unknown
Extent
1 online resource (389 pages)
File format
unknown
Form of item
online
Isbn
9781939529251
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
da44d279-0b42-49f4-a7e0-a396be5d9bac
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)875097751
Label
Build Your Author Platform : the New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps
Publication
Note
First Stop for Publishing Articles: Blogs
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Acknowledgments; Foreword; Preface; Introduction; C h apt e r 1; Why Your Author Website Is a Must; Plan Your Author Website Strategy; Creating Your Author Website; Create Your Author Site with WordPress; Build Your Audience Through a Regular Newsletter; Optimize Your Theme for the Mobile Web; Adding Widgets and More Plugins; Best Practices for Website Content; Checklist, Step 1: Author Website; Success Spotlight: Waterside Client David Meerman Scott; Chapter 2; Your Blog Is About More Than Content; Blogging Is Beyond an Advantage, It's Essential; Blog Strategy
  • Start with a Hosted BlogHow to Create a Blog; Best Practices; Writing Blog Posts; Getting Comments on Blog Posts; Author Blog Promotion Strategies; Measure Your Blog Results to Understand Your Audience; Link Your Blog to Your Social Sites; Checklist, Step 2: Blog; Success Spotlight: Waterside Client Andy Rathbone; Chapter 3; Why Twitter Is Important; Best Practices; Twitter Defined; Twitter Strategy; Getting Started on Twitter; Automating Your Posts with HootSuite; First Steps on Twitter; Checklist, Step 3: Twitter; Success Spotlight: Waterside Client Susie Cox; Chapter 4
  • Why Google Is Important to AuthorsUse Google+ Circles; Best Practices for Interacting on Google+; Strategy for Posting on Google+; Automate Your Google+ Posts; Connect Your Content Through Google Authorship; More Google+ Features; Google Services Beyond Google+; Connecting Your Google+ Account to Your Website; Checklist, Step 4: Google; Success Spotlight: Waterside Client Dave Taylor; Chapter 5; Along Comes Facebook; Why Facebook Is Necessary for Authors; Your Facebook Profile; Your Facebook Pages; Developing Your Facebook Strategy; Facebook Best Practices; Join Facebook Groups
  • Create a Facebook GroupMobile Apps; Checklist, Step 5: Facebook; Success Spotlight: Waterside Client Kellyann Petrucci; Chapter 6; Definition of LinkedIn; Why LinkedIn Is Important to Authors; Creating and Optimizing Your LinkedIn Author Profile; How to Increase LinkedIn Connections; Update Your LinkedIn Profile Regularly; Articles to Repost; LinkedIn Strategies; LinkedIn Ads; Best Practices of LinkedIn Networking; Benefits of LinkedIn Premium Accounts; Checklist, Step 6: LinkedIn; Success Spotlight: Waterside Client Ed Tittel; Chapter 7; Short Talk vs. Long Speech
  • Personal Appearance OptionsAdvantages of Live Personal Appearances; Personal Appearances Strategy; Best Practices for Teaching and Training; The Simple Course Format; Teaching and Training Strategy; Types of Online Teaching and Training; Types of Live Teaching; Live Speaking Strategy; Checklist, Step 7: Personal Appearances; Success Spotlight: Waterside Client Jay Elliot; Chapter 8; Everyone Is Now a Journal Publisher on the Web; Advantages to Writing Articles; Choosing Topics for Original Articles; Types of Articles; Article-WritingStrategy; Generating Content for Articles
Control code
875097751
Dimensions
unknown
Extent
1 online resource (389 pages)
File format
unknown
Form of item
online
Isbn
9781939529251
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
da44d279-0b42-49f4-a7e0-a396be5d9bac
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)875097751

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      38.946102 -92.330125
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