Coverart for item
The Resource Business writing for dummies, Natalie Canavor

Business writing for dummies, Natalie Canavor

Label
Business writing for dummies
Title
Business writing for dummies
Statement of responsibility
Natalie Canavor
Creator
Author
Subject
Language
eng
Summary
How many pieces of paper land on your desk each day, or emails in your inbox? Your readers - the people you communicate with at work - are no different. So how can you make your communication stand out from the pile and get the job done? Whether you're crafting a short and sweet email or bidding for a crucial project, Business Writing For Dummies is the only guide you need. Inside you'll find: The basic principles of how to write well How to avoid the common pitfalls that immediately turn a reader off Crucial tips for self-editing and revision techniques to heighten your impact Lots of practical advice and examples covering a range of different types of communication, including emails, letters, major business documents such as reports and proposals, promotional materials, web copy and blogs - even tweets The global touch - understand the key differences in written communication around the world, and how to tailor your writing for international audiences
Member of
Cataloging source
N$T
http://library.link/vocab/creatorDate
1942-
http://library.link/vocab/creatorName
Canavor, Natalie
Dewey number
808.06665
Index
no index present
LC call number
HF5718.3
Literary form
non fiction
Nature of contents
dictionaries
Series statement
For dummies
http://library.link/vocab/subjectName
  • Business writing
  • BUSINESS & ECONOMICS
  • Expression écrite
  • Manuels de stylistique
  • Affaires
  • Formation
  • Business communication
  • Business writing
Label
Business writing for dummies, Natalie Canavor
Instantiates
Publication
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • At a Glance; Table of Contents; Introduction; Conventions Used in This Book; What You Need Not Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Winning with Writing; Chapter 1: Make Writing Your Not-So-Secret Weapon; Planning and Structuring Every Message; Applying Audience-Plus-Goal Strategy to Any Business Need; Chapter 2: Planning Your Message: Your Secret Weapon; Adopting the Plan-Draft-Edit Principle; Fine-Tuning Your Plan: Your Goals and Audience; Making People Care; Choosing Your Written Voice: Tone
  • Using Relationship-Building TechniquesChapter 3: Making Your Writing Work: The Basics; Stepping into 21st Century Writing Style; Enlivening Your Language; Using Reader-Friendly Graphic Techniques; Chapter 4: Self-Editing: Professional Ways to Improve Your Own Work; Changing Hats: Going from Writer to Editor; Reviewing the Big and Small Pictures; Moving from Passive to Active; Sidestepping Jargon, Clichés and Extra Modifiers; Chapter 5: Troubleshooting Your Writing: Fixing Common Problems; Organizing Your Document; Catching Common Mistakes; Reviewing and Proofreading: The Final Check
  • Part II: Putting Your Skills to Work for Everyday Business WritingChapter 6: Writing Emails That Get Results; Fast-Forwarding Your Agenda In-House and Out-of-House; Getting Off to a Great Start; Building Messages That Achieve Your Goals; Structuring Your Middle Ground; Closing Strong; Perfecting Your Writing for Email; Chapter 7: Creating High Impact Business Correspondence; Succeeding with Cover Letters; Networking with Letters; Writing to Complain; Crafting Letters of Record; Introducing Yourself in Letter Form; Creating Sales Letters
  • Part III: Writing Business Documents, Promotional Material and PresentationsChapter 8: Building the Biggies: Major Business Documents; Writing the Executive Summary; Shaping Successful Reports; Fast-tracking Yourself through Proposals; Creating Business Plans; Writing Tips for All Business Documents; Chapter 9: Promoting Yourself and Your Organization; Finding the Heart of Your Business Message; Finding, Shaping, and Using Stories; Using Value Messages and Stories to Promote; Chapter 10: Writing for the Spoken Word; Elevating Your Elevator Speech; Preparing and Giving Presentations
  • Scripting for VideoScripting Yourself for Practical Purposes; Part IV: Writing for the Digital Universe; Chapter 11: Evolving Your Writing for Online Media; Gaining Perspective on Digital Media; Strategizing Your Digital Media Program; Turning Scanners into Readers; Shaping Your Writing for Digital Media; Chapter 12: Writing for Websites and Blogs; Shaping Your Words for Websites and Blogs; Building a Traditional Website; Incorporating Graphics and Other Elements; Creating Your Own Blog; Part V: Thinking Global, Writing Global; Chapter 13: Using English as the Global Language of Business
Control code
854758110
Dimensions
unknown
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9781118583623
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000364
  • 80925c78-b085-4924-a1ab-003eef6b38fa
Publisher number
EB00057895
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)854758110
Label
Business writing for dummies, Natalie Canavor
Publication
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • At a Glance; Table of Contents; Introduction; Conventions Used in This Book; What You Need Not Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Winning with Writing; Chapter 1: Make Writing Your Not-So-Secret Weapon; Planning and Structuring Every Message; Applying Audience-Plus-Goal Strategy to Any Business Need; Chapter 2: Planning Your Message: Your Secret Weapon; Adopting the Plan-Draft-Edit Principle; Fine-Tuning Your Plan: Your Goals and Audience; Making People Care; Choosing Your Written Voice: Tone
  • Using Relationship-Building TechniquesChapter 3: Making Your Writing Work: The Basics; Stepping into 21st Century Writing Style; Enlivening Your Language; Using Reader-Friendly Graphic Techniques; Chapter 4: Self-Editing: Professional Ways to Improve Your Own Work; Changing Hats: Going from Writer to Editor; Reviewing the Big and Small Pictures; Moving from Passive to Active; Sidestepping Jargon, Clichés and Extra Modifiers; Chapter 5: Troubleshooting Your Writing: Fixing Common Problems; Organizing Your Document; Catching Common Mistakes; Reviewing and Proofreading: The Final Check
  • Part II: Putting Your Skills to Work for Everyday Business WritingChapter 6: Writing Emails That Get Results; Fast-Forwarding Your Agenda In-House and Out-of-House; Getting Off to a Great Start; Building Messages That Achieve Your Goals; Structuring Your Middle Ground; Closing Strong; Perfecting Your Writing for Email; Chapter 7: Creating High Impact Business Correspondence; Succeeding with Cover Letters; Networking with Letters; Writing to Complain; Crafting Letters of Record; Introducing Yourself in Letter Form; Creating Sales Letters
  • Part III: Writing Business Documents, Promotional Material and PresentationsChapter 8: Building the Biggies: Major Business Documents; Writing the Executive Summary; Shaping Successful Reports; Fast-tracking Yourself through Proposals; Creating Business Plans; Writing Tips for All Business Documents; Chapter 9: Promoting Yourself and Your Organization; Finding the Heart of Your Business Message; Finding, Shaping, and Using Stories; Using Value Messages and Stories to Promote; Chapter 10: Writing for the Spoken Word; Elevating Your Elevator Speech; Preparing and Giving Presentations
  • Scripting for VideoScripting Yourself for Practical Purposes; Part IV: Writing for the Digital Universe; Chapter 11: Evolving Your Writing for Online Media; Gaining Perspective on Digital Media; Strategizing Your Digital Media Program; Turning Scanners into Readers; Shaping Your Writing for Digital Media; Chapter 12: Writing for Websites and Blogs; Shaping Your Words for Websites and Blogs; Building a Traditional Website; Incorporating Graphics and Other Elements; Creating Your Own Blog; Part V: Thinking Global, Writing Global; Chapter 13: Using English as the Global Language of Business
Control code
854758110
Dimensions
unknown
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9781118583623
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000364
  • 80925c78-b085-4924-a1ab-003eef6b38fa
Publisher number
EB00057895
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)854758110

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Engineering Library & Technology CommonsBorrow it
      W2001 Lafferre Hall, Columbia, MO, 65211, US
      38.946102 -92.330125
Processing Feedback ...