Coverart for item
The Resource Coming out of the closet : exploring LGBT issues in strategic communication with theory and research, edited by Natalie T. J. Tindall and Richard D. Waters

Coming out of the closet : exploring LGBT issues in strategic communication with theory and research, edited by Natalie T. J. Tindall and Richard D. Waters

Label
Coming out of the closet : exploring LGBT issues in strategic communication with theory and research
Title
Coming out of the closet
Title remainder
exploring LGBT issues in strategic communication with theory and research
Statement of responsibility
edited by Natalie T. J. Tindall and Richard D. Waters
Title variation
Exploring LGBT issues in strategic communication with theory and research
Contributor
Subject
Language
eng
Cataloging source
DLC
Dewey number
371.826/6
Illustrations
illustrations
Index
index present
LC call number
LC192.6
LC item number
.C666 2013
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
  • 1978-
  • 1976-
http://library.link/vocab/relatedWorkOrContributorName
  • Tindall, Natalie T. J.
  • Waters, Richard D.
http://library.link/vocab/subjectName
  • Homosexuality and education
  • Sexual orientation
  • Sexual minorities
  • Bisexuality
  • Transsexualism
Label
Coming out of the closet : exploring LGBT issues in strategic communication with theory and research, edited by Natalie T. J. Tindall and Richard D. Waters
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages [243]-272) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
Introduction -- Coming out of the closet to address challenges with lgbt research / Natalie Tindall -- Harassment in the workplace : violence, ambivalence, and derision -- Invisible in a visible profession : the social construction of workplace -- Invisible and visible identities and sexualities in public relations / Lee Edwards & Jacquie L'Etang -- One agenda, multiple platforms: how 21st-century LGBT advocacy organizations navigate a shifting media landscape to communicate messages of equality / Dean E. Mundy -- Sexual minorities as advertising gatekeepers : inside an industry / David Gudelunas -- Mis(sed) representations : LGBT imagery in mainstream advertising / Kristin Comeforo -- Symbolic interactions in sexual scripts : improvisation and male consumer responses to gay-vague advertising / Jacqueline Lambiase, Glenn Griffin, & Kartik Pashupati -- Neither cold nor hot : assessing Christian world wide web sites that target LGBT publics / Douglas J. Swanson -- Gaffes, glitches and gays : how organizations respond to LGBT crises / Brenda J. Wrigley -- Absolut vodka : defining, challenging or reinforcing gay identity? / Christopher Chávez & Katie R. Place -- Who we were is who we are : uses of history in Philadelphia's LGBT tourism marketing / Byron Lee -- Politicizing gay advertising : a consumer response study / Wan-Hsiu Sunny Tsai -- Strategically framing same-sex marriage : lessons from California's 2008 "proposition 8" campaign / Hayley Cole -- Advocacy in the digital age : participatory media and the empowerment of an LGBT public / Erica Ciszek -- From unspeakable to homosexual to gay to lgbt : the evolution of research on marketing's most controversial market segment / Laurie Phillips -- Conclusion -- Looking back, moving forward : new directions in LGBT research / Richard Waters
Control code
833374687
Dimensions
23 cm
Extent
viii, 280 pages
Isbn
9781433119507
Isbn Type
(hbk. : alk. paper)
Lccn
2012050293
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
Other physical details
illustrations
Label
Coming out of the closet : exploring LGBT issues in strategic communication with theory and research, edited by Natalie T. J. Tindall and Richard D. Waters
Publication
Bibliography note
Includes bibliographical references (pages [243]-272) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
Introduction -- Coming out of the closet to address challenges with lgbt research / Natalie Tindall -- Harassment in the workplace : violence, ambivalence, and derision -- Invisible in a visible profession : the social construction of workplace -- Invisible and visible identities and sexualities in public relations / Lee Edwards & Jacquie L'Etang -- One agenda, multiple platforms: how 21st-century LGBT advocacy organizations navigate a shifting media landscape to communicate messages of equality / Dean E. Mundy -- Sexual minorities as advertising gatekeepers : inside an industry / David Gudelunas -- Mis(sed) representations : LGBT imagery in mainstream advertising / Kristin Comeforo -- Symbolic interactions in sexual scripts : improvisation and male consumer responses to gay-vague advertising / Jacqueline Lambiase, Glenn Griffin, & Kartik Pashupati -- Neither cold nor hot : assessing Christian world wide web sites that target LGBT publics / Douglas J. Swanson -- Gaffes, glitches and gays : how organizations respond to LGBT crises / Brenda J. Wrigley -- Absolut vodka : defining, challenging or reinforcing gay identity? / Christopher Chávez & Katie R. Place -- Who we were is who we are : uses of history in Philadelphia's LGBT tourism marketing / Byron Lee -- Politicizing gay advertising : a consumer response study / Wan-Hsiu Sunny Tsai -- Strategically framing same-sex marriage : lessons from California's 2008 "proposition 8" campaign / Hayley Cole -- Advocacy in the digital age : participatory media and the empowerment of an LGBT public / Erica Ciszek -- From unspeakable to homosexual to gay to lgbt : the evolution of research on marketing's most controversial market segment / Laurie Phillips -- Conclusion -- Looking back, moving forward : new directions in LGBT research / Richard Waters
Control code
833374687
Dimensions
23 cm
Extent
viii, 280 pages
Isbn
9781433119507
Isbn Type
(hbk. : alk. paper)
Lccn
2012050293
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
Other physical details
illustrations

Library Locations

    • Journalism LibraryBorrow it
      102 Reynolds Jrnlism Institute, Columbia, MO, 65211, US
      38.947290 -92.328025
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