The Resource Communicating the value of preservation : a playbook, Joe Crossett, Kyle Schneweis ; in association with Burns & McDonnell, Parris Communications, CDM Smith, (electronic resource)

Communicating the value of preservation : a playbook, Joe Crossett, Kyle Schneweis ; in association with Burns & McDonnell, Parris Communications, CDM Smith, (electronic resource)

Label
Communicating the value of preservation : a playbook
Title
Communicating the value of preservation
Title remainder
a playbook
Statement of responsibility
Joe Crossett, Kyle Schneweis ; in association with Burns & McDonnell, Parris Communications, CDM Smith
Creator
Contributor
Subject
Language
eng
Summary
"Presents guidance for communicating the value of highway system maintenance and preservation. The report includes numerous examples and models that transportation agency staff members can use to present to agency leadership, elected officials, and the public to make the case for allocating budgetary and other resources to preserve and maintain the public's investment in highway infrastructure."--Publisher's description
Member of
Cataloging source
COF
http://library.link/vocab/creatorName
Crossett, Joe
Funding information
Research sponsored by the American Association of State Highway and Transportation Officials in cooperation with the Federal Highway Administration
Illustrations
illustrations
Index
no index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • technical reports
http://library.link/vocab/relatedWorkOrContributorName
  • Schneweis, Kyle
  • Burns & McDonnell
  • Parris Communications
  • CDM Smith Inc
  • National Research Council (U.S.)
  • National Cooperative Highway Research Program
  • American Association of State Highway and Transportation Officials
  • United States
Series statement
NCHRP report,
Series volume
742
http://library.link/vocab/subjectName
  • Roads
  • Communication planning
Label
Communicating the value of preservation : a playbook, Joe Crossett, Kyle Schneweis ; in association with Burns & McDonnell, Parris Communications, CDM Smith, (electronic resource)
Instantiates
Publication
Note
At head of title: National Cooperative Highway Research Program
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Playbook welcome -- Building blocks for effective communications -- Audience identification -- Message design -- Message delivery -- Market research -- Go create a champaign!
Control code
827006219
Dimensions
unknown
Extent
1 online resource (187 pages)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
color illustrations
Specific material designation
remote
System control number
(OCoLC)827006219
System details
Mode of access: World Wide Web
Label
Communicating the value of preservation : a playbook, Joe Crossett, Kyle Schneweis ; in association with Burns & McDonnell, Parris Communications, CDM Smith, (electronic resource)
Publication
Note
At head of title: National Cooperative Highway Research Program
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Playbook welcome -- Building blocks for effective communications -- Audience identification -- Message design -- Message delivery -- Market research -- Go create a champaign!
Control code
827006219
Dimensions
unknown
Extent
1 online resource (187 pages)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
color illustrations
Specific material designation
remote
System control number
(OCoLC)827006219
System details
Mode of access: World Wide Web

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