Coverart for item
The Resource Corporate identity and crisis response strategies : challenges and opportunities of communication in times of crisis, Olga Bloch

Corporate identity and crisis response strategies : challenges and opportunities of communication in times of crisis, Olga Bloch

Label
Corporate identity and crisis response strategies : challenges and opportunities of communication in times of crisis
Title
Corporate identity and crisis response strategies
Title remainder
challenges and opportunities of communication in times of crisis
Statement of responsibility
Olga Bloch
Creator
Author
Subject
Genre
Language
eng
Summary
The history of crisis management shows that companies embark on particular strategies in response to crisis. So why are some companies' crisis communication strategies successful, while others are not? The purpose of this book is to broaden the existing knowledge of crisis response strategies by focusing on corporate identity as one of the factors that is most likely to influence their choice. Drawing upon insights from the sensemaking and chaos theories, as well as traditional and alternative, non-European, approaches to strategy formation, Olga Bloch contends that there is a reciprocal relationship between corporate identity and crisis response strategies. This relationship is examined on the example of Toyota Motor Corporation's communication in response to a crisis caused by a series of recalls of its vehicles in 2009-2010. Content The notion of crisis: conceptual framework Building up a theoretical framework: review of the relevant theories Corporate identity and stakeholder perceptions in crisis Case study: crisis response strategies of Toyota Target groups Academics, researchers, undergraduate and graduate students in organization studies, sociology, management and communication Corporate communication practitioners and company managers The Author Olga Bloch has completed her Ph. D. at the Faculty of Humanities of the Bergische Universität Wuppertal. Ms. Bloch is a project manager at International Advisory Services of Frankfurt School of Finance & Management gGmbH
Member of
Cataloging source
N$T
http://library.link/vocab/creatorName
Bloch, Olga
Dewey number
658.4/056
Index
no index present
LC call number
HD49
Literary form
non fiction
Nature of contents
dictionaries
Series statement
Research
http://library.link/vocab/subjectName
  • Crisis management
  • Corporate image
  • BUSINESS & ECONOMICS / Industrial Management
  • BUSINESS & ECONOMICS / Management
  • BUSINESS & ECONOMICS / Management Science
  • BUSINESS & ECONOMICS / Organizational Behavior
  • Corporate image
  • Crisis management
Label
Corporate identity and crisis response strategies : challenges and opportunities of communication in times of crisis, Olga Bloch
Instantiates
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier.
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
The notion of crisis: conceptual framework -- Building up a theoretical framework: review of the relevant theories -- Corporate identity and stakeholder perceptions in crisis -- Case study: crisis response strategies of Toyota
Control code
ebr10883177
Dimensions
unknown
Extent
1 online resource (314 pages)
File format
unknown
Form of item
online
Isbn
9783658062224
Isbn Type
(electronic bk.)
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia.
Media type code
c
Other physical details
illustrations, tables
Quality assurance targets
not applicable
Reformatting quality
unknown
Reproduction note
Electronic reproduction.
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)881476119
Label
Corporate identity and crisis response strategies : challenges and opportunities of communication in times of crisis, Olga Bloch
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier.
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
The notion of crisis: conceptual framework -- Building up a theoretical framework: review of the relevant theories -- Corporate identity and stakeholder perceptions in crisis -- Case study: crisis response strategies of Toyota
Control code
ebr10883177
Dimensions
unknown
Extent
1 online resource (314 pages)
File format
unknown
Form of item
online
Isbn
9783658062224
Isbn Type
(electronic bk.)
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia.
Media type code
c
Other physical details
illustrations, tables
Quality assurance targets
not applicable
Reformatting quality
unknown
Reproduction note
Electronic reproduction.
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)881476119

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      38.947290 -92.328025
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