The Resource Driving digital strategy : a guide to reimagining your business, Sunil Gupta
Driving digital strategy : a guide to reimagining your business, Sunil Gupta
Resource Information
The item Driving digital strategy : a guide to reimagining your business, Sunil Gupta represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri Libraries.This item is available to borrow from 1 library branch.
Resource Information
The item Driving digital strategy : a guide to reimagining your business, Sunil Gupta represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri Libraries.
This item is available to borrow from 1 library branch.
- Summary
- Digital transformation is no longer news. It is a necessity. Sunil Gupta, head of the digital transformation practice at Harvard Business School, provides a framework for large organizations to think through where and how to begin their transformation. Traditional boundaries of industries no longer define competition; businesses have to deal with partners who are both friends and enemies; competitive advantage does not come from low-cost or product differentiation strategies; how companies create and capture value is dramatically changing. This book shows how to rethink the four fundamental pillars of business to reinvent business for this new world. Business leaders, Gupta argues, need to reexamine four fundamental aspects of their business to thrive in the digital era--their business strategy, their value chain, their customers, and their organization. The book addresses questions that arise as companies navigate through this transition and provides a road map for this transformation. Filled with rich case studies and deep analysis, it shows how established firms can mitigate the threat as well as leverage the opportunities in the digital era.--
- Language
- eng
- Extent
- viii, 267 pages
- Contents
-
- Introduction: Framework for reinventing your business
- Part One. Re-imagine your business: Business scope
- Business model
- Platforms and ecosystems
- Part Two. Re-evaluate your value chain: Rethinking R&D and innovation
- Operational excellence
- Omnichannel strategy
- Part Three. Re-connect with customers: Acquiring customers
- Engaging consumers
- Measuring and optimizing marketing spend
- Part Four. Re-build your organization: Managing digital transition
- Designing an organization for innovation
- Skills, capability, and talent management
- Isbn
- 9781633692688
- Label
- Driving digital strategy : a guide to reimagining your business
- Title
- Driving digital strategy
- Title remainder
- a guide to reimagining your business
- Statement of responsibility
- Sunil Gupta
- Language
- eng
- Summary
- Digital transformation is no longer news. It is a necessity. Sunil Gupta, head of the digital transformation practice at Harvard Business School, provides a framework for large organizations to think through where and how to begin their transformation. Traditional boundaries of industries no longer define competition; businesses have to deal with partners who are both friends and enemies; competitive advantage does not come from low-cost or product differentiation strategies; how companies create and capture value is dramatically changing. This book shows how to rethink the four fundamental pillars of business to reinvent business for this new world. Business leaders, Gupta argues, need to reexamine four fundamental aspects of their business to thrive in the digital era--their business strategy, their value chain, their customers, and their organization. The book addresses questions that arise as companies navigate through this transition and provides a road map for this transformation. Filled with rich case studies and deep analysis, it shows how established firms can mitigate the threat as well as leverage the opportunities in the digital era.--
- Assigning source
- Provided by publisher
- Cataloging source
- MH/DLC
- http://library.link/vocab/creatorDate
- 1958-
- http://library.link/vocab/creatorName
- Gupta, Sunil
- Dewey number
- 658.4/012
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HD30.28
- LC item number
- .G84 2018
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/subjectName
-
- Business planning
- Strategic planning
- Technological innovations
- Business planning
- Strategic planning
- Technological innovations
- BUSINESS & ECONOMICS / Economics / General
- Digitale Revolution
- Unternehmen
- Label
- Driving digital strategy : a guide to reimagining your business, Sunil Gupta
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction: Framework for reinventing your business -- Part One. Re-imagine your business: Business scope -- Business model -- Platforms and ecosystems -- Part Two. Re-evaluate your value chain: Rethinking R&D and innovation -- Operational excellence -- Omnichannel strategy -- Part Three. Re-connect with customers: Acquiring customers -- Engaging consumers -- Measuring and optimizing marketing spend -- Part Four. Re-build your organization: Managing digital transition -- Designing an organization for innovation -- Skills, capability, and talent management
- Control code
- 1040205140
- Dimensions
- 25 cm
- Extent
- viii, 267 pages
- Isbn
- 9781633692688
- Lccn
- 2018026327
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
- (OCoLC)1040205140
- Label
- Driving digital strategy : a guide to reimagining your business, Sunil Gupta
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction: Framework for reinventing your business -- Part One. Re-imagine your business: Business scope -- Business model -- Platforms and ecosystems -- Part Two. Re-evaluate your value chain: Rethinking R&D and innovation -- Operational excellence -- Omnichannel strategy -- Part Three. Re-connect with customers: Acquiring customers -- Engaging consumers -- Measuring and optimizing marketing spend -- Part Four. Re-build your organization: Managing digital transition -- Designing an organization for innovation -- Skills, capability, and talent management
- Control code
- 1040205140
- Dimensions
- 25 cm
- Extent
- viii, 267 pages
- Isbn
- 9781633692688
- Lccn
- 2018026327
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
- (OCoLC)1040205140
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.missouri.edu/portal/Driving-digital-strategy--a-guide-to-reimagining/NPSmONHgqXc/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.missouri.edu/portal/Driving-digital-strategy--a-guide-to-reimagining/NPSmONHgqXc/">Driving digital strategy : a guide to reimagining your business, Sunil Gupta</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.missouri.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.missouri.edu/">University of Missouri Libraries</a></span></span></span></span></div>
