Coverart for item
The Resource Effective personal communication skills for public relations, Andy Green

Effective personal communication skills for public relations, Andy Green

Label
Effective personal communication skills for public relations
Title
Effective personal communication skills for public relations
Statement of responsibility
Andy Green
Creator
Contributor
Subject
Language
eng
Member of
Cataloging source
DLC
http://library.link/vocab/creatorDate
1958-
http://library.link/vocab/creatorName
Green, Andy
Dewey number
659.201/4
Illustrations
illustrations
Index
index present
LC call number
HD59
LC item number
.G684 2006
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Chartered Institute of Public Relations
Series statement
PR in practice series
http://library.link/vocab/subjectName
  • Public relations
  • Communication
  • Influence (Psychology)
Label
Effective personal communication skills for public relations, Andy Green
Instantiates
Publication
Note
"CIPR Chartered Institute of Public Relations."
Bibliography note
Includes bibliographical references (pages 203-210) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Your inner brand : who you are -- Your communications quotient : your thinking resources -- You and your interpersonal skills -- Creating messages, memes, and 'spinning' -- The message is the medium : making your communications brand-friendly -- Triggering your message to achieve change -- Adapting your message to your networks : word-of-mouth and word-of-click, your viral friends -- Your networks -- Managing your networking -- The power of context : managing the environment for your communications -- Bringing it all together
Control code
64595937
Dimensions
24 cm
Extent
xvii, 219 pages
Isbn
9780749444075
Lccn
2006008147
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
Label
Effective personal communication skills for public relations, Andy Green
Publication
Note
"CIPR Chartered Institute of Public Relations."
Bibliography note
Includes bibliographical references (pages 203-210) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Your inner brand : who you are -- Your communications quotient : your thinking resources -- You and your interpersonal skills -- Creating messages, memes, and 'spinning' -- The message is the medium : making your communications brand-friendly -- Triggering your message to achieve change -- Adapting your message to your networks : word-of-mouth and word-of-click, your viral friends -- Your networks -- Managing your networking -- The power of context : managing the environment for your communications -- Bringing it all together
Control code
64595937
Dimensions
24 cm
Extent
xvii, 219 pages
Isbn
9780749444075
Lccn
2006008147
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations

Library Locations

    • Journalism LibraryBorrow it
      102 Reynolds Jrnlism Institute, Columbia, MO, 65211, US
      38.947290 -92.328025
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