Coverart for item
The Resource Entrepreneurship in international marketing, edited by Shaoming Zou, University of Missouri, USA ; Hui Xu, Nankai University, China ; Linda Hui Shi, University of Victoria, Canada

Entrepreneurship in international marketing, edited by Shaoming Zou, University of Missouri, USA ; Hui Xu, Nankai University, China ; Linda Hui Shi, University of Victoria, Canada

Label
Entrepreneurship in international marketing
Title
Entrepreneurship in international marketing
Statement of responsibility
edited by Shaoming Zou, University of Missouri, USA ; Hui Xu, Nankai University, China ; Linda Hui Shi, University of Victoria, Canada
Contributor
Editor
Subject
Language
eng
Member of
Biography type
contains biographical information
Cataloging source
CDX
Dewey number
658.8
Illustrations
illustrations
Index
no index present
LC call number
HF1416
LC item number
.E58 2015
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Zou, Shaoming
  • Xu, Hui
  • Shi, Linda Hui
Series statement
Advances in international marketing,
Series volume
volume 25
http://library.link/vocab/subjectName
  • Export marketing
  • Entrepreneurship
  • Export marketing
  • Entrepreneurship
  • Entrepreneurship
  • Export marketing
Label
Entrepreneurship in international marketing, edited by Shaoming Zou, University of Missouri, USA ; Hui Xu, Nankai University, China ; Linda Hui Shi, University of Victoria, Canada
Instantiates
Publication
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
Born global firms: evolution of a contemporary phenomenon -- The Market orientation of domestic and international new ventures -- The Effects of entrepreneurial marketing strategies on the long-term competitive sustenance of born global firms: examples from the Indian knowledge-intensive services industry -- The Alliance capability of technology-based born globals -- The Effects of dynamic capabilities on value-based pricing and export performance -- Export markteting strategy and performance among micro and small Brazilian enterprises -- The Effect of social media adoption on exporting firms' performance -- A Literature review, classification, and simple meta-analysis on the conceptrual domain of international marketing: 1990-2012 -- A Framework for understanding firms' foreign exit behavior -- Institutional forces and firms' positioning in China and Brazil-- Does the value of global brands apply to both foreign and domestic-based global brands? -- Luxury brands in emerging markets: a case study on China -- The Effects of stability, diversity, and density on relationship flexibility in an international retail supply network: a proposed theory and research hypotheses
Control code
903483462
Dimensions
24 cm
Edition
First edition.
Extent
xviii, 320 pages
Isbn
9781784414481
Isbn Type
(cloth)
Media category
unmediated
Media MARC source
rdamedia.
Media type code
n
Other physical details
illustrations
System control number
(OCoLC)903483462
Label
Entrepreneurship in international marketing, edited by Shaoming Zou, University of Missouri, USA ; Hui Xu, Nankai University, China ; Linda Hui Shi, University of Victoria, Canada
Publication
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
Born global firms: evolution of a contemporary phenomenon -- The Market orientation of domestic and international new ventures -- The Effects of entrepreneurial marketing strategies on the long-term competitive sustenance of born global firms: examples from the Indian knowledge-intensive services industry -- The Alliance capability of technology-based born globals -- The Effects of dynamic capabilities on value-based pricing and export performance -- Export markteting strategy and performance among micro and small Brazilian enterprises -- The Effect of social media adoption on exporting firms' performance -- A Literature review, classification, and simple meta-analysis on the conceptrual domain of international marketing: 1990-2012 -- A Framework for understanding firms' foreign exit behavior -- Institutional forces and firms' positioning in China and Brazil-- Does the value of global brands apply to both foreign and domestic-based global brands? -- Luxury brands in emerging markets: a case study on China -- The Effects of stability, diversity, and density on relationship flexibility in an international retail supply network: a proposed theory and research hypotheses
Control code
903483462
Dimensions
24 cm
Edition
First edition.
Extent
xviii, 320 pages
Isbn
9781784414481
Isbn Type
(cloth)
Media category
unmediated
Media MARC source
rdamedia.
Media type code
n
Other physical details
illustrations
System control number
(OCoLC)903483462

Library Locations

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      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
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