Coverart for item
The Resource Google advertising tools, Harold Davis

Google advertising tools, Harold Davis

Label
Google advertising tools
Title
Google advertising tools
Statement of responsibility
Harold Davis
Creator
Subject
Language
eng
Summary
Cover note : "Cashing in with AdSense, AdWords, and the Google APIs."
Cataloging source
UMI
http://library.link/vocab/creatorDate
1953-
http://library.link/vocab/creatorName
Davis, Harold
Dewey number
659.144
Index
index present
LC call number
HF6146.I58
LC item number
D38 2006
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • Google (Firm)
  • Internet advertising
  • Keyword searching
  • Google (Firm)
  • Google (Firm)
  • Internet advertising
  • Keyword searching
  • COMPUTERS
  • COMPUTERS
  • Internet advertising
  • Keyword searching
Label
Google advertising tools, Harold Davis
Instantiates
Publication
Note
Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
pt. I. Making money with your web site -- 1. Build it and they will come : creating popular web sites -- 2. Driving traffic to your site -- 3. Optimizing sites for search engine placement -- 4. Making money with affiliate programs -- 5. [Cost per click] CPC advertising -- 6. Profiting from adult sites -- pt. II. Getting the most from AdSense -- 7. Understanding Google, AdSense, and AdWords -- 8. Working with AdSense -- 9. Making sense of AdSense -- pt. III. Working with AdWords -- 10. Using AdWords -- 11. Improving campaign and ad group performance -- 12. AdWords reporting and conversion tracking -- pt. IV. Using the AdWords APIs -- 13. Understanding the AdWords API -- 14. Programming the AdWords API -- 15. Navigating the AdWords objects hierarchy -- 16. Keyword estimation
Control code
64550000
Dimensions
unknown
Extent
1 online resource (366 pages)
Form of item
online
Isbn
9780596101084
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000001
  • 05593a86-f18a-48a0-adc2-3ef31ba4011f
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)64550000
Label
Google advertising tools, Harold Davis
Publication
Note
Includes index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
pt. I. Making money with your web site -- 1. Build it and they will come : creating popular web sites -- 2. Driving traffic to your site -- 3. Optimizing sites for search engine placement -- 4. Making money with affiliate programs -- 5. [Cost per click] CPC advertising -- 6. Profiting from adult sites -- pt. II. Getting the most from AdSense -- 7. Understanding Google, AdSense, and AdWords -- 8. Working with AdSense -- 9. Making sense of AdSense -- pt. III. Working with AdWords -- 10. Using AdWords -- 11. Improving campaign and ad group performance -- 12. AdWords reporting and conversion tracking -- pt. IV. Using the AdWords APIs -- 13. Understanding the AdWords API -- 14. Programming the AdWords API -- 15. Navigating the AdWords objects hierarchy -- 16. Keyword estimation
Control code
64550000
Dimensions
unknown
Extent
1 online resource (366 pages)
Form of item
online
Isbn
9780596101084
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000001
  • 05593a86-f18a-48a0-adc2-3ef31ba4011f
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)64550000

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Engineering Library & Technology CommonsBorrow it
      W2001 Lafferre Hall, Columbia, MO, 65211, US
      38.946102 -92.330125
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