Coverart for item
The Resource Marketing above the noise : achieve strategic advantage with marketing that matters, Linda J. Popky

Marketing above the noise : achieve strategic advantage with marketing that matters, Linda J. Popky

Label
Marketing above the noise : achieve strategic advantage with marketing that matters
Title
Marketing above the noise
Title remainder
achieve strategic advantage with marketing that matters
Statement of responsibility
Linda J. Popky
Creator
Author
Subject
Language
eng
Cataloging source
UMI
http://library.link/vocab/creatorName
Popky, Linda J
Illustrations
illustrations
Index
index present
LC call number
HF5415
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Marketing
  • Marketing
Label
Marketing above the noise : achieve strategic advantage with marketing that matters, Linda J. Popky
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The marketing landscape -- Competing for attention -- Striking the right chord -- Above the noise
Control code
1029878745
Dimensions
unknown
Extent
1 online resource (1 volume)
Form of item
online
Isbn
9781629560380
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
http://library.link/vocab/ext/overdrive/overdriveId
cl0500000951
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)1029878745
Label
Marketing above the noise : achieve strategic advantage with marketing that matters, Linda J. Popky
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The marketing landscape -- Competing for attention -- Striking the right chord -- Above the noise
Control code
1029878745
Dimensions
unknown
Extent
1 online resource (1 volume)
Form of item
online
Isbn
9781629560380
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations
http://library.link/vocab/ext/overdrive/overdriveId
cl0500000951
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)1029878745

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Engineering Library & Technology CommonsBorrow it
      W2001 Lafferre Hall, Columbia, MO, 65211, US
      38.946102 -92.330125
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