The Resource Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown
Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown
Resource Information
The item Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri Libraries.This item is available to borrow from 1 library branch.
Resource Information
The item Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri Libraries.
This item is available to borrow from 1 library branch.
- Summary
- Describes marketing successes and failures, explains the importance of adapting to changes in the marketplace, and discusses market trends
- Language
- eng
- Edition
- 1st ed.
- Extent
- 216 pages
- Note
- Includes index
- Contents
-
- What it takes to succeed today
- The bull is back : breaking through the clutter
- We got the juice : the importance of being different
- Zap! You're it!: how to build a successful product
- "Hi ho Silver": selling to a crowd of nonbuyers
- The art of copying: "how to be a fast second"
- Bricks, mortar, and pizza: defining your resources
- Conclusion: tailfins will be back
- Isbn
- 9780060158682
- Label
- Marketing masters : lessons in the art of marketing from those who do it best
- Title
- Marketing masters
- Title remainder
- lessons in the art of marketing from those who do it best
- Statement of responsibility
- Paul B. Brown
- Language
- eng
- Summary
- Describes marketing successes and failures, explains the importance of adapting to changes in the marketplace, and discusses market trends
- Cataloging source
- DLC
- http://library.link/vocab/creatorName
- Brown, Paul B
- Dewey number
- 658.8
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5415.1
- LC item number
- .B79 1988
- Literary form
- non fiction
- http://library.link/vocab/subjectName
-
- Marketing
- Success in business
- Marketing
- Succès dans les affaires
- Marketing
- Succès dans les affaires
- Fallstudiensammlung
- Marketing
- Label
- Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown
- Note
- Includes index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- What it takes to succeed today -- The bull is back : breaking through the clutter -- We got the juice : the importance of being different -- Zap! You're it!: how to build a successful product -- "Hi ho Silver": selling to a crowd of nonbuyers -- The art of copying: "how to be a fast second" -- Bricks, mortar, and pizza: defining your resources -- Conclusion: tailfins will be back
- Control code
- 17295902
- Dimensions
- 22 cm
- Edition
- 1st ed.
- Extent
- 216 pages
- Isbn
- 9780060158682
- Lccn
- 87045601
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations
- System control number
- (WaOLN)1155764
- Label
- Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown
- Note
- Includes index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- What it takes to succeed today -- The bull is back : breaking through the clutter -- We got the juice : the importance of being different -- Zap! You're it!: how to build a successful product -- "Hi ho Silver": selling to a crowd of nonbuyers -- The art of copying: "how to be a fast second" -- Bricks, mortar, and pizza: defining your resources -- Conclusion: tailfins will be back
- Control code
- 17295902
- Dimensions
- 22 cm
- Edition
- 1st ed.
- Extent
- 216 pages
- Isbn
- 9780060158682
- Lccn
- 87045601
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations
- System control number
- (WaOLN)1155764
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.missouri.edu/portal/Marketing-masters--lessons-in-the-art-of/l9XkmcxHNSY/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.missouri.edu/portal/Marketing-masters--lessons-in-the-art-of/l9XkmcxHNSY/">Marketing masters : lessons in the art of marketing from those who do it best, Paul B. Brown</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.missouri.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.missouri.edu/">University of Missouri Libraries</a></span></span></span></span></div>
