Coverart for item
The Resource Mixed media : moral distinctions in advertising, public relations, and journalism, Thomas H. Bivins

Mixed media : moral distinctions in advertising, public relations, and journalism, Thomas H. Bivins

Label
Mixed media : moral distinctions in advertising, public relations, and journalism
Title
Mixed media
Title remainder
moral distinctions in advertising, public relations, and journalism
Statement of responsibility
Thomas H. Bivins
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1947-
http://library.link/vocab/creatorName
Bivins, Thomas H.
Dewey number
175
Illustrations
illustrations
Index
index present
LC call number
P94
LC item number
.B53 2004
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Mass media
  • Massamedia
  • Reclame
  • Public relations
  • Beroepspraktijk
  • Ethische aspecten
  • Mass media
Label
Mixed media : moral distinctions in advertising, public relations, and journalism, Thomas H. Bivins
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 222-224) and indexes
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Moral Excuses
  • Can Personal Ethics Become Professional Ethics?
  • Media Similarities: The Common Threads
  • Media Differences: A Coat of Many Colors
  • Media Goals
  • Media Loyalties
  • Forming Ethical Standards for the Mass Media
  • Values, Ideals, and Principles
  • Professional Codes and the Law
  • Can the Media Be Ethical?
  • What Makes an Ethical Issue?
  • Case Study: Newsweek and the Death of a Story
  • Case Study: Patriotism in the Newsroom
  • Moral Claimants, Obligation, and Social Responsibility
  • The Linkage Concept
  • The Importance of Consequences
  • The Nature of Obligation
  • Synthesizing the Approaches
  • The Libertarian Approach
  • The Social Responsibility Approach
  • Hypothetical: Education for Sale
  • Ethics or Morals?
  • Questions for Hypothetical
  • Case Study: Profits Versus Professional Obligation
  • The Media and Professionalism
  • Central Features
  • Secondary Features
  • Are the Media Professions?
  • Service to Society
  • The Public Journalism Debate
  • Pro Bono Work
  • The Professional-Client Relationship
  • Ethics and the Act of Communication
  • Journalism and the Paternalistic Model
  • Advocacy and Agency
  • The Fiduciary Model
  • Trust and the Professional-Client Relationship
  • Can the Fiduciary Model Work?
  • Codes
  • Profession Versus Professionalism: If It Walks Like a Duck ...
  • The Media and Morality
  • Are the Media Prone to Ethical Dilemmas?
  • The Media Are Not Us
  • Media Culture and the Clash of Priorities
  • The Effects of Organizational Structure on Moral Decision Making
Control code
51505324
Dimensions
23 cm
Extent
xii, 229 pages
Isbn
9780805842579
Isbn Type
(pbk.)
Lccn
2003042385
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
(OCoLC)51505324
Label
Mixed media : moral distinctions in advertising, public relations, and journalism, Thomas H. Bivins
Publication
Bibliography note
Includes bibliographical references (pages 222-224) and indexes
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Moral Excuses
  • Can Personal Ethics Become Professional Ethics?
  • Media Similarities: The Common Threads
  • Media Differences: A Coat of Many Colors
  • Media Goals
  • Media Loyalties
  • Forming Ethical Standards for the Mass Media
  • Values, Ideals, and Principles
  • Professional Codes and the Law
  • Can the Media Be Ethical?
  • What Makes an Ethical Issue?
  • Case Study: Newsweek and the Death of a Story
  • Case Study: Patriotism in the Newsroom
  • Moral Claimants, Obligation, and Social Responsibility
  • The Linkage Concept
  • The Importance of Consequences
  • The Nature of Obligation
  • Synthesizing the Approaches
  • The Libertarian Approach
  • The Social Responsibility Approach
  • Hypothetical: Education for Sale
  • Ethics or Morals?
  • Questions for Hypothetical
  • Case Study: Profits Versus Professional Obligation
  • The Media and Professionalism
  • Central Features
  • Secondary Features
  • Are the Media Professions?
  • Service to Society
  • The Public Journalism Debate
  • Pro Bono Work
  • The Professional-Client Relationship
  • Ethics and the Act of Communication
  • Journalism and the Paternalistic Model
  • Advocacy and Agency
  • The Fiduciary Model
  • Trust and the Professional-Client Relationship
  • Can the Fiduciary Model Work?
  • Codes
  • Profession Versus Professionalism: If It Walks Like a Duck ...
  • The Media and Morality
  • Are the Media Prone to Ethical Dilemmas?
  • The Media Are Not Us
  • Media Culture and the Clash of Priorities
  • The Effects of Organizational Structure on Moral Decision Making
Control code
51505324
Dimensions
23 cm
Extent
xii, 229 pages
Isbn
9780805842579
Isbn Type
(pbk.)
Lccn
2003042385
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
(OCoLC)51505324

Library Locations

    • Journalism LibraryBorrow it
      102 Reynolds Jrnlism Institute, Columbia, MO, 65211, US
      38.947290 -92.328025
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