The Resource Modern analysis of customer surveys : with applications using R, edited by Ron S. Kenett, Silvia Salini
Modern analysis of customer surveys : with applications using R, edited by Ron S. Kenett, Silvia Salini
Resource Information
The item Modern analysis of customer surveys : with applications using R, edited by Ron S. Kenett, Silvia Salini represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri Libraries.This item is available to borrow from 2 library branches.
Resource Information
The item Modern analysis of customer surveys : with applications using R, edited by Ron S. Kenett, Silvia Salini represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Missouri Libraries.
This item is available to borrow from 2 library branches.
- Summary
- This book introduces customer satisfaction surveys, with focus on the classical problems of analysing them, which include; missing values, outliers, sampling techniques, integration of different data sources, as well as modern and non-standard tools. Each chapter describes, in detail, a different technique that is applied to the standard data set along with R scripts featuring on a supporting website. Most of the techniques featured in this book are applied to a standard set of data collected from 266 companies (customers) participating in the Annual Customer Satisfaction Survey (ACSS) of a global company. The data refers to a questionnaire consisting of 81 questions that covered a wide range of service and product perspectives
- Language
- eng
- Extent
- 1 online resource (xxiv, 500 pages)
- Contents
-
- Front Matter
- Basic aspects of Customer Satisfaction Survey Data Analysis. Standards and Classical Techniques in Data Analysis of Customer Satisfaction Surveys / Silvia Salini, Ron S Kenett
- The ABC Annual Customer Satisfaction Survey / Ron S Kenett, Silvia Salini
- Census and Sample Surveys / Giovanna Nicolini, Luciana Dalla Valle
- Measurement Scales / Andrea Bonanomi, Gabriele Cantaluppi
- Integrated Analysis / Silvia Biffignandi
- Web Surveys / Roberto Furlan, Diego Martone
- The Concept and Assessment of Customer Satisfaction / Irena Ograjen(ek, Iddo Gal
- Missing Data and Imputation Methods / Alessandra Mattei, Fabrizia Mealli, Donald B Rubin
- Outliers and Robustness for Ordinal Data / Marco Riani, Francesca Torti, Sergio Zani
- Modern Techniques in Customer Satisfaction Survey Data Analysis. Statistical Inference for Causal Effects / Fabrizia Mealli, Barbara Pacini, Donald B Rubin
- Bayesian Networks Applied to Customer Surveys / Ron S Kenett, Giovanni Perruca, Silvia Salini
- Log-Linear Model Methods / Stephen E Fienberg, Daniel Manrique-Vallier
- CUB Models: Statistical Methods and Empirical Evidence / Maria Iannario, Domenico Piccolo
- The Rasch Model / Francesca De Battisti, Giovanna Nicolini, Silvia Salini
- Tree-Based Methods and Decision Trees / Giuliano Galimberti, Gabriele Soffritti
- PLS Models / Giuseppe Boari, Gabriele Cantaluppi
- Nonlinear Principal Component Analysis / Pier Alda Ferrari, Alessandro Barbiero
- Multidimensional Scaling / Nadia Solaro
- Multilevel Models for Ordinal Data / Leonardo Grilli, Carla Rampichini
- Quality Standards and Control Charts Applied to Customer Surveys / Ron S Kenett, Laura Deldossi, Diego Zappa
- Fuzzy Methods and Satisfaction Indices / Sergio Zani, Maria Adele Milioli, Isabella Morlini
- Appendix: An Introduction to R
- Index
- Isbn
- 9781119961383
- Label
- Modern analysis of customer surveys : with applications using R
- Title
- Modern analysis of customer surveys
- Title remainder
- with applications using R
- Statement of responsibility
- edited by Ron S. Kenett, Silvia Salini
- Subject
-
- BUSINESS & ECONOMICS -- Marketing | Research
- Consumer satisfaction -- Evaluation
- Consumer satisfaction -- Evaluation
- Consumer satisfaction -- Research | Statistical methods
- Consumers -- Research | Data processing
- Consumers -- Research | Statistical methods
- Consumers -- Research | Statistical methods
- Electronic books
- Electronic books
- Electronic books
- Sampling (Statistics) -- Evaluation
- Sampling (Statistics) -- Evaluation
- Surveys -- Data processing
- Surveys -- Data processing
- Surveys -- Statistical methods
- Surveys -- Statistical methods
- Language
- eng
- Summary
- This book introduces customer satisfaction surveys, with focus on the classical problems of analysing them, which include; missing values, outliers, sampling techniques, integration of different data sources, as well as modern and non-standard tools. Each chapter describes, in detail, a different technique that is applied to the standard data set along with R scripts featuring on a supporting website. Most of the techniques featured in this book are applied to a standard set of data collected from 266 companies (customers) participating in the Annual Customer Satisfaction Survey (ACSS) of a global company. The data refers to a questionnaire consisting of 81 questions that covered a wide range of service and product perspectives
- Cataloging source
- DG1
- Dewey number
- 658.8/3402855282
- Index
- index present
- Language note
- English
- LC call number
- HF5415.335
- LC item number
- .M63 2011
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- http://library.link/vocab/relatedWorkOrContributorName
-
- Kenett, Ron
- Salini, Silvia
- Series statement
- Statistics in practice
- http://library.link/vocab/subjectName
-
- Consumer satisfaction
- Consumer satisfaction
- Consumers
- Consumers
- Sampling (Statistics)
- Surveys
- Surveys
- BUSINESS & ECONOMICS
- Consumer satisfaction
- Consumers
- Sampling (Statistics)
- Surveys
- Surveys
- Label
- Modern analysis of customer surveys : with applications using R, edited by Ron S. Kenett, Silvia Salini
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Front Matter -- Basic aspects of Customer Satisfaction Survey Data Analysis. Standards and Classical Techniques in Data Analysis of Customer Satisfaction Surveys / Silvia Salini, Ron S Kenett -- The ABC Annual Customer Satisfaction Survey / Ron S Kenett, Silvia Salini -- Census and Sample Surveys / Giovanna Nicolini, Luciana Dalla Valle -- Measurement Scales / Andrea Bonanomi, Gabriele Cantaluppi -- Integrated Analysis / Silvia Biffignandi -- Web Surveys / Roberto Furlan, Diego Martone -- The Concept and Assessment of Customer Satisfaction / Irena Ograjen(ek, Iddo Gal -- Missing Data and Imputation Methods / Alessandra Mattei, Fabrizia Mealli, Donald B Rubin -- Outliers and Robustness for Ordinal Data / Marco Riani, Francesca Torti, Sergio Zani -- Modern Techniques in Customer Satisfaction Survey Data Analysis. Statistical Inference for Causal Effects / Fabrizia Mealli, Barbara Pacini, Donald B Rubin -- Bayesian Networks Applied to Customer Surveys / Ron S Kenett, Giovanni Perruca, Silvia Salini -- Log-Linear Model Methods / Stephen E Fienberg, Daniel Manrique-Vallier -- CUB Models: Statistical Methods and Empirical Evidence / Maria Iannario, Domenico Piccolo -- The Rasch Model / Francesca De Battisti, Giovanna Nicolini, Silvia Salini -- Tree-Based Methods and Decision Trees / Giuliano Galimberti, Gabriele Soffritti -- PLS Models / Giuseppe Boari, Gabriele Cantaluppi -- Nonlinear Principal Component Analysis / Pier Alda Ferrari, Alessandro Barbiero -- Multidimensional Scaling / Nadia Solaro -- Multilevel Models for Ordinal Data / Leonardo Grilli, Carla Rampichini -- Quality Standards and Control Charts Applied to Customer Surveys / Ron S Kenett, Laura Deldossi, Diego Zappa -- Fuzzy Methods and Satisfaction Indices / Sergio Zani, Maria Adele Milioli, Isabella Morlini -- Appendix: An Introduction to R -- Index
- Control code
- 768230368
- Dimensions
- unknown
- Extent
- 1 online resource (xxiv, 500 pages)
- Form of item
- online
- Isbn
- 9781119961383
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- http://library.link/vocab/ext/overdrive/overdriveId
-
- 10.1002/9781119961154
- ebf8d4b2-d826-4b83-b278-a0f689f8cdac
- Specific material designation
- remote
- System control number
- (OCoLC)768230368
- Label
- Modern analysis of customer surveys : with applications using R, edited by Ron S. Kenett, Silvia Salini
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Front Matter -- Basic aspects of Customer Satisfaction Survey Data Analysis. Standards and Classical Techniques in Data Analysis of Customer Satisfaction Surveys / Silvia Salini, Ron S Kenett -- The ABC Annual Customer Satisfaction Survey / Ron S Kenett, Silvia Salini -- Census and Sample Surveys / Giovanna Nicolini, Luciana Dalla Valle -- Measurement Scales / Andrea Bonanomi, Gabriele Cantaluppi -- Integrated Analysis / Silvia Biffignandi -- Web Surveys / Roberto Furlan, Diego Martone -- The Concept and Assessment of Customer Satisfaction / Irena Ograjen(ek, Iddo Gal -- Missing Data and Imputation Methods / Alessandra Mattei, Fabrizia Mealli, Donald B Rubin -- Outliers and Robustness for Ordinal Data / Marco Riani, Francesca Torti, Sergio Zani -- Modern Techniques in Customer Satisfaction Survey Data Analysis. Statistical Inference for Causal Effects / Fabrizia Mealli, Barbara Pacini, Donald B Rubin -- Bayesian Networks Applied to Customer Surveys / Ron S Kenett, Giovanni Perruca, Silvia Salini -- Log-Linear Model Methods / Stephen E Fienberg, Daniel Manrique-Vallier -- CUB Models: Statistical Methods and Empirical Evidence / Maria Iannario, Domenico Piccolo -- The Rasch Model / Francesca De Battisti, Giovanna Nicolini, Silvia Salini -- Tree-Based Methods and Decision Trees / Giuliano Galimberti, Gabriele Soffritti -- PLS Models / Giuseppe Boari, Gabriele Cantaluppi -- Nonlinear Principal Component Analysis / Pier Alda Ferrari, Alessandro Barbiero -- Multidimensional Scaling / Nadia Solaro -- Multilevel Models for Ordinal Data / Leonardo Grilli, Carla Rampichini -- Quality Standards and Control Charts Applied to Customer Surveys / Ron S Kenett, Laura Deldossi, Diego Zappa -- Fuzzy Methods and Satisfaction Indices / Sergio Zani, Maria Adele Milioli, Isabella Morlini -- Appendix: An Introduction to R -- Index
- Control code
- 768230368
- Dimensions
- unknown
- Extent
- 1 online resource (xxiv, 500 pages)
- Form of item
- online
- Isbn
- 9781119961383
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- http://library.link/vocab/ext/overdrive/overdriveId
-
- 10.1002/9781119961154
- ebf8d4b2-d826-4b83-b278-a0f689f8cdac
- Specific material designation
- remote
- System control number
- (OCoLC)768230368
Subject
- BUSINESS & ECONOMICS -- Marketing | Research
- Consumer satisfaction -- Evaluation
- Consumer satisfaction -- Evaluation
- Consumer satisfaction -- Research | Statistical methods
- Consumers -- Research | Data processing
- Consumers -- Research | Statistical methods
- Consumers -- Research | Statistical methods
- Electronic books
- Electronic books
- Electronic books
- Sampling (Statistics) -- Evaluation
- Sampling (Statistics) -- Evaluation
- Surveys -- Data processing
- Surveys -- Data processing
- Surveys -- Statistical methods
- Surveys -- Statistical methods
Genre
Member of
- Statistics in practice
- O'Reilly Safari Learning Platform: Academic edition
- Ebook Central Academic Complete
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