Coverart for item
The Resource Onward : How Starbucks Fought for Its Life without Losing Its Soul, Joanne Gordon

Onward : How Starbucks Fought for Its Life without Losing Its Soul, Joanne Gordon

Label
Onward : How Starbucks Fought for Its Life without Losing Its Soul
Title
Onward
Title remainder
How Starbucks Fought for Its Life without Losing Its Soul
Statement of responsibility
Joanne Gordon
Creator
Contributor
Subject
Language
eng
Summary
"In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of his return and the company's ongoing transformation under his leadership, revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity. Offering readers a snapshot of a moment in history that left no company unscathed, the book zooms in to show, in riveting detail, how one company struggled and recreated itself in the midst of it all. The fast paced narrative is driven by day-to-day tension as conflicts arise and lets readers into Schultz's psyche as he comes to terms with his limitations and evolving leadership style. Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win. Ultimately, he gives readers what he strives to deliver every day- a sense of hope that, no matter how tough times get, the future can be just as or more successful than the past, whatever one defines success to be"--Provided by publisher
Cataloging source
TEFOD
http://library.link/vocab/creatorName
Gordon, Joanne
Dewey number
647.95/73
Index
no index present
LC call number
  • HD9199.U54
  • HD9199.U54
LC item number
S737 2012
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Schultz, Howard
http://library.link/vocab/subjectName
  • Schultz, Howard
  • Starbucks Coffee Company
  • Coffee industry
  • Coffee
  • Organizational change
  • Leadership
  • Schultz, Howard
  • Starbucks Coffee Company
  • Coffee industry
  • Coffee
  • Leadership
  • Organizational change
  • United States
Label
Onward : How Starbucks Fought for Its Life without Losing Its Soul, Joanne Gordon
Instantiates
Publication
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction -- Part 1. Love. 1. A Beverage of Truth -- 2. A Love Story -- 3. Surfacing -- 4. Nothing is Confidential -- 5. Magic -- 6. Loyalty -- 7. Believe -- Part 2. Confidence. 8. A Reservoir of Trust -- 9. A New Way to See -- 10. Playing to Win -- 11. Elevating the Core -- 12. Get in the Mud -- 13. A Reason to Exist -- 14. Benevolence -- 15. Beyond the Status Quo -- 16. Bold Moves -- Part 3. Pain. 17. Whirlwind -- 18. A Lethal Combination -- 19. Reverence -- 20. No Silver Bullets -- 21. I Know this to be True -- Part 4. Hope. 22. Truth in Crisis -- 23. A Galvanizing Moment -- 24. Nimble -- 25. Plan B. -- 26. Stay the Course -- Part 5. Courage. 27. Innovate -- 28. Conviction -- 29. Connecting Dots -- 30. Balance -- 31. Conscience -- 32. Winning -- 33. Ni Hao
Control code
897388799
Dimensions
unknown
Extent
1 online resource.
File format
unknown
Form of item
online
Isbn
9781609613464
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
f58276cc-d126-489a-9c7d-363dcb9d2994
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)897388799
Label
Onward : How Starbucks Fought for Its Life without Losing Its Soul, Joanne Gordon
Publication
Antecedent source
unknown
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction -- Part 1. Love. 1. A Beverage of Truth -- 2. A Love Story -- 3. Surfacing -- 4. Nothing is Confidential -- 5. Magic -- 6. Loyalty -- 7. Believe -- Part 2. Confidence. 8. A Reservoir of Trust -- 9. A New Way to See -- 10. Playing to Win -- 11. Elevating the Core -- 12. Get in the Mud -- 13. A Reason to Exist -- 14. Benevolence -- 15. Beyond the Status Quo -- 16. Bold Moves -- Part 3. Pain. 17. Whirlwind -- 18. A Lethal Combination -- 19. Reverence -- 20. No Silver Bullets -- 21. I Know this to be True -- Part 4. Hope. 22. Truth in Crisis -- 23. A Galvanizing Moment -- 24. Nimble -- 25. Plan B. -- 26. Stay the Course -- Part 5. Courage. 27. Innovate -- 28. Conviction -- 29. Connecting Dots -- 30. Balance -- 31. Conscience -- 32. Winning -- 33. Ni Hao
Control code
897388799
Dimensions
unknown
Extent
1 online resource.
File format
unknown
Form of item
online
Isbn
9781609613464
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
f58276cc-d126-489a-9c7d-363dcb9d2994
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)897388799

Library Locations

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      38.944491 -92.326012
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      38.947290 -92.328025
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