Coverart for item
The Resource Pink ribbon blues : how breast cancer culture undermines women's health, Gayle A. Sulik

Pink ribbon blues : how breast cancer culture undermines women's health, Gayle A. Sulik

Label
Pink ribbon blues : how breast cancer culture undermines women's health
Title
Pink ribbon blues
Title remainder
how breast cancer culture undermines women's health
Statement of responsibility
Gayle A. Sulik
Creator
Subject
Language
eng
Summary
The author discuses how the pink ribbon campaign raised awareness of breast cancer, argues that woman's health has not improved with the campaign, and examines alternative organizations that tackle breast cancer issues differently
Cataloging source
DLC
http://library.link/vocab/creatorName
Sulik, Gayle A
Dewey number
362.196/99449
Index
index present
LC call number
RC280.B8
LC item number
S845 2011
Literary form
non fiction
Nature of contents
bibliography
NLM call number
  • 2010 L-845
  • WP 870
http://library.link/vocab/subjectName
  • Breast
  • Health in mass media
  • Women in mass media
  • Patient advocacy
  • Breast Neoplasms
  • Mass Media
  • Women's Health
  • Patient Advocacy
  • Social Conditions
Label
Pink ribbon blues : how breast cancer culture undermines women's health, Gayle A. Sulik
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
What is Pink Ribbon culture? -- The development of Pink Ribbon culture. The breast cancer movement ; Medical consumerism ; Aesthetics and normalization ; A cause of epidemic proportions, and the rise of Pink October ; Solidarity, fundraising, and publicity ; Unintended consequences -- Mixed metaphors : war, gender, and the mass circulation of cancer culture. LIVESTRONG and the masculine ethos ; Gilda's Club and the feminine ethos ; Pink femininity ; Pink femininity in breast cancer culture ; The She-ro -- Consuming pink : mass media and the conscientious consumer. The special; role of women's magazines ; The breast cancer audience ; Branding and the niche market of the socially aware ; Warriors in pink ; The breast cancer brand ; Fear and the pink menace ; Hope and faith in breast cancer awareness ; Goodness, fundraising, and the pink lifestyle ; Komen's new logo -- Consuming medicine, selling survivorship. The breast cancer industry ; Disease classification ; Medical technology ; The benefits of mammography ; The risks of mammography ; Cost/benefit analysis ; Screening programs and the makers of the machines ; Big Pharma ; Industry ties to advocacy -- Under the pink : optimism, selfishness, and guilt. Ruby's story ; "Becoming" a breast cancer survivor : learning the rules ; Feeling rule I : optimism ; Incorporation of the She-ro ; Rejecting the She-ro ; Feeling rule 2 : selfishness ; She-roic selfishness (i.e., rational coping strategy) ; Selfishness as confessional ; Feeling rule 3 : guilt ; The inadequate She-ro ; Embodied social stigma ; Family disruption -- The balancing act. Taking care of myself ; The balancing act ; Setting boundaries ; Accepting help ; Asking for help ; Balancing the sisterhood ; Final thoughts -- Shades of pink. The limiting nature of words ; Narrating one's illness ; Realism and transcendent subversion ; The picture outside the frame ; The terrible stories -- Rethinking Pink Ribbon culture. "Not just ribbons" ; "Think before you pink."
Control code
535493589
Dimensions
22 cm
Extent
xxii, 402 pages
Isbn
9780199740451
Lccn
2010020255
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
(OCoLC)535493589
Label
Pink ribbon blues : how breast cancer culture undermines women's health, Gayle A. Sulik
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
What is Pink Ribbon culture? -- The development of Pink Ribbon culture. The breast cancer movement ; Medical consumerism ; Aesthetics and normalization ; A cause of epidemic proportions, and the rise of Pink October ; Solidarity, fundraising, and publicity ; Unintended consequences -- Mixed metaphors : war, gender, and the mass circulation of cancer culture. LIVESTRONG and the masculine ethos ; Gilda's Club and the feminine ethos ; Pink femininity ; Pink femininity in breast cancer culture ; The She-ro -- Consuming pink : mass media and the conscientious consumer. The special; role of women's magazines ; The breast cancer audience ; Branding and the niche market of the socially aware ; Warriors in pink ; The breast cancer brand ; Fear and the pink menace ; Hope and faith in breast cancer awareness ; Goodness, fundraising, and the pink lifestyle ; Komen's new logo -- Consuming medicine, selling survivorship. The breast cancer industry ; Disease classification ; Medical technology ; The benefits of mammography ; The risks of mammography ; Cost/benefit analysis ; Screening programs and the makers of the machines ; Big Pharma ; Industry ties to advocacy -- Under the pink : optimism, selfishness, and guilt. Ruby's story ; "Becoming" a breast cancer survivor : learning the rules ; Feeling rule I : optimism ; Incorporation of the She-ro ; Rejecting the She-ro ; Feeling rule 2 : selfishness ; She-roic selfishness (i.e., rational coping strategy) ; Selfishness as confessional ; Feeling rule 3 : guilt ; The inadequate She-ro ; Embodied social stigma ; Family disruption -- The balancing act. Taking care of myself ; The balancing act ; Setting boundaries ; Accepting help ; Asking for help ; Balancing the sisterhood ; Final thoughts -- Shades of pink. The limiting nature of words ; Narrating one's illness ; Realism and transcendent subversion ; The picture outside the frame ; The terrible stories -- Rethinking Pink Ribbon culture. "Not just ribbons" ; "Think before you pink."
Control code
535493589
Dimensions
22 cm
Extent
xxii, 402 pages
Isbn
9780199740451
Lccn
2010020255
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
(OCoLC)535493589

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