Coverart for item
The Resource Polls, expectations, and elections : TV news making in U.S. presidential campaigns, Richard Craig

Polls, expectations, and elections : TV news making in U.S. presidential campaigns, Richard Craig

Label
Polls, expectations, and elections : TV news making in U.S. presidential campaigns
Title
Polls, expectations, and elections
Title remainder
TV news making in U.S. presidential campaigns
Statement of responsibility
Richard Craig
Creator
Author
Subject
Language
eng
Summary
  • "In modern American presidential campaigning, scholars and citizens have bemoaned the effects of electronic media on voters. Much has been written about the effects of television ads, media management, perceived bias, and other issues, yet one element of today's media environment that most Americans would recognize has not been identified in the public mind: expectation setting. Journalists regularly tell audiences what actions candidates should take on the campaign trail, based solely on whether they're leading or trailing in public opinion polls. Polls, Expectations, and Elections: TV News Making in U.S. Presidential Campaigns follows the rise and proliferation of this phenomenon through a comprehensive content analysis of transcripts of CBS Evening News broadcasts during presidential election campaigns from 1968-2012. Richard Craig uses numerous examples from these transcripts to illustrate how television news has gone from simply reporting poll data to portraying it as nearly the only motivation for anything candidates do while campaigning. He argues that with the combination of heightened coverage of campaigns and the omnipresence of poll data, campaign coverage has largely become a day-to-day series of contests, with candidates portrayed as succeeding or failing each day to meet 'expectations' of what the candidate at a given position in the polls should do on the campaign trail. Highlighting the change in news media and candidate coverage, Polls, Expectations, and Elections will appeal to scholars of media studies, political communication, and journalism"--Provided by publisher
  • While focused on one television network, Richard Craig shows how journalists and commentators in many media use polling data to turn presidential politics into a cage match. Survey results become a narrative device in these "unreality" shows, activating a cast of characters whose seeming ups and downs distort political reality and all too often drown out other forms of campaign coverage
Member of
Cataloging source
N$T
http://library.link/vocab/creatorName
Craig, Richard
Dewey number
070.4/4932470973
Index
index present
LC call number
PN4888.T4
LC item number
C73 2015
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Television broadcasting of news
  • Television and politics
  • Presidents
  • Mass media and public opinion
  • Journalism
  • Public opinion polls
  • LANGUAGE ARTS & DISCIPLINES
  • Journalism
  • Mass media and public opinion
  • Presidents
  • Public opinion polls
  • Television and politics
  • Television broadcasting of news
  • United States
  • Präsidentenwahl
  • Wahlkampf
  • Massenmedien
  • Berichterstattung
  • USA
Label
Polls, expectations, and elections : TV news making in U.S. presidential campaigns, Richard Craig
Instantiates
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction : the democratic process, television, and polls -- Presidential campaigning and the rise of mass media -- Campaigning in the image-making age -- Polling as a political (and media) necessity -- Lesser expectations : early TV network poll usage -- Soaring expectations : you poll, I jump -- Splintering expectations : poll overkill and new media -- Conclusions and implications for future research
Control code
898214093
Dimensions
unknown
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9780739191507
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
9255e8b0-ede8-40a3-a26a-a70aad26046e
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)898214093
Label
Polls, expectations, and elections : TV news making in U.S. presidential campaigns, Richard Craig
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction : the democratic process, television, and polls -- Presidential campaigning and the rise of mass media -- Campaigning in the image-making age -- Polling as a political (and media) necessity -- Lesser expectations : early TV network poll usage -- Soaring expectations : you poll, I jump -- Splintering expectations : poll overkill and new media -- Conclusions and implications for future research
Control code
898214093
Dimensions
unknown
Extent
1 online resource
File format
unknown
Form of item
online
Isbn
9780739191507
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
9255e8b0-ede8-40a3-a26a-a70aad26046e
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)898214093

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