Coverart for item
The Resource Predictive analytics : the power to predict who will click, buy, lie, or die, Eric Siegel

Predictive analytics : the power to predict who will click, buy, lie, or die, Eric Siegel

Label
Predictive analytics : the power to predict who will click, buy, lie, or die
Title
Predictive analytics
Title remainder
the power to predict who will click, buy, lie, or die
Statement of responsibility
Eric Siegel
Creator
Subject
Language
eng
Summary
You have been predicted - by companies, governments, law-enforcement, hospitals and universities. Their computers say, "I knew you were going to do that!" These institutions are seizing upon the power to predict whether you're going to click, buy, lie, or die. Why? For good reason: Predicting human behavior combats financial risk, fortifies healthcare, reduces spam, toughens crime-fighting and boosts sales. How? Prediction is powered by the world's most potent, booming unnatural resource: data. Accumulated in large part as the by-product of routine tasks, data is the unsalted, flavorless residue deposited en masse as organizations churn away. Surprise! This heap of refuse is a gold mine. Big data embodies an extraordinary wealth of experience from which to learn. Predictive analytics unleashes the power of data. With this technology, the computer literally learns from data how to predict the future behavior of individuals. Perfect prediction is not possible, but putting odds on the future - lifting a bit of the fog off our hazy view of tomorrow - means pay dirt
Cataloging source
DLC
http://library.link/vocab/creatorDate
1968-
http://library.link/vocab/creatorName
Siegel, Eric
Dewey number
303.49
Index
index present
LC call number
H61.4
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Social sciences
  • Economic forecasting
  • Prediction (Psychology)
  • Social prediction
  • Human behavior
  • SOCIAL SCIENCE
  • Data mining
  • Management
  • Multivariat analys
  • Prediktion
  • Economic forecasting
  • Human behavior
  • Prediction (Psychology)
  • Social prediction
Label
Predictive analytics : the power to predict who will click, buy, lie, or die, Eric Siegel
Instantiates
Publication
Note
Includes index
Bibliography note
Includes bibliographical references (pages 228-289) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk
Control code
824536068
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9781118420621
Lccn
2013001926
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000281
  • 5b777e59-b69f-4459-a416-3e71d55f3f3a
Publisher number
EB00063548
Specific material designation
remote
System control number
(OCoLC)824536068
Label
Predictive analytics : the power to predict who will click, buy, lie, or die, Eric Siegel
Publication
Note
Includes index
Bibliography note
Includes bibliographical references (pages 228-289) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk
Control code
824536068
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9781118420621
Lccn
2013001926
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000281
  • 5b777e59-b69f-4459-a416-3e71d55f3f3a
Publisher number
EB00063548
Specific material designation
remote
System control number
(OCoLC)824536068

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Engineering Library & Technology CommonsBorrow it
      W2001 Lafferre Hall, Columbia, MO, 65211, US
      38.946102 -92.330125
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