The Resource Retaining TV news audience loyalty : para-social, the anchor's presentation skill and news quality as significant predictors, by Chieh Lo

Retaining TV news audience loyalty : para-social, the anchor's presentation skill and news quality as significant predictors, by Chieh Lo

Label
Retaining TV news audience loyalty : para-social, the anchor's presentation skill and news quality as significant predictors
Title
Retaining TV news audience loyalty
Title remainder
para-social, the anchor's presentation skill and news quality as significant predictors
Statement of responsibility
by Chieh Lo
Creator
Subject
Language
eng
Cataloging source
MUU
http://library.link/vocab/creatorName
Lo, Chieh
Degree
M.A.
Dissertation year
1996.
Granting institution
University of Missouri-Columbia
Index
no index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Television broadcasting of news
  • Television viewers
  • Television news anchors
Target audience
specialized
Label
Retaining TV news audience loyalty : para-social, the anchor's presentation skill and news quality as significant predictors, by Chieh Lo
Instantiates
Publication
Note
Typescript
Bibliography note
Includes bibliographical references (leaves 75-79)
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
39184854
Dimensions
29 cm
Extent
vii, 105 leaves
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Label
Retaining TV news audience loyalty : para-social, the anchor's presentation skill and news quality as significant predictors, by Chieh Lo
Publication
Note
Typescript
Bibliography note
Includes bibliographical references (leaves 75-79)
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
39184854
Dimensions
29 cm
Extent
vii, 105 leaves
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Journalism LibraryBorrow it
      102 Reynolds Jrnlism Institute, Columbia, MO, 65211, US
      38.947290 -92.328025
    • University of Missouri Libraries DepositoryBorrow it
      2908 Lemone Blvd, Columbia, MO, 65211, US
      38.919360 -92.291620
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