Coverart for item
The Resource Social Media Marketing For Dummies

Social Media Marketing For Dummies

Label
Social Media Marketing For Dummies
Title
Social Media Marketing For Dummies
Creator
Contributor
Subject
Language
eng
Summary
Get the last word on the most up-to-date social media marketing techniquesIf you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It's an easy, inexpensive way to enlarge your audience, add customers, and build your business. This guide provides an indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers in larger companies who want to be more involved with social media. Learn which social media sites
Member of
Cataloging source
EBLCP
http://library.link/vocab/creatorName
Singh, Shiv
Dewey number
658.872
Index
no index present
LC call number
HF5415.1265
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Diamond, Stephanie
Series statement
For dummies
http://library.link/vocab/subjectName
  • Internet marketing
  • Consumer behavior
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Consumer behavior
Label
Social Media Marketing For Dummies
Instantiates
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Cover; Table of Contents; Title Page; Introduction; Part I: Getting Social with Your Marketing; Chapter 1: Understanding Social Media Marketing; Chapter 2: Discovering Your SMM Competitors; Chapter 3: Getting in the Social Media Marketing Frame of Mind; Part II: Practicing SMM on the Social Web; Chapter 4: Launching SMM Campaigns; Chapter 5: Developing Your SMM Voice; Part III: Reaching Your Audience via Mainstream Social Platforms; Chapter 6: Finding the Right Platforms; Chapter 7: Exploring SMM Strategies for Facebook; Chapter 8: Marketing on Twitter; Chapter 9: Creating a YouTube Strategy
  • Chapter 10: Making foursquare Work for YouChapter 11: Considering LinkedIn; Chapter 12: Viewing Google through a Different Lens; Chapter 13: Marketing via Niche Networks and Online Communities; Chapter 14: Accounting for the Influencers; Part IV: Old Marketing Is New Again with SMM; Chapter 15: Practicing SMM on Your Website; Chapter 16: Becoming an Authentic and Engaged Advertiser; Chapter 17: Building an SMM Mobile Campaign; Chapter 18: Energizing Your Employees for Social Media Marketing; Chapter 19: Applying Metrics to the SMM Realm
  • Chapter 20: Understanding Social Media Governance and ToolsChapter 21: Moving Towards Real-Time Marketing; Part V: The Part of Tens; Chapter 22: Ten SMM Best Practices; Chapter 23: Ten Common SMM Mistakes; Chapter 24: Ten SMM-Related Must-Read Blogs; Chapter 25: Ten Top SMM Tools; Cheat Sheet
Control code
784883592
Dimensions
unknown
Edition
2nd ed.
Extent
1 online resource (607 pages).
Form of item
online
Isbn
9781118236307
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
cl0500000234
Specific material designation
remote
System control number
(OCoLC)784883592
Label
Social Media Marketing For Dummies
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Cover; Table of Contents; Title Page; Introduction; Part I: Getting Social with Your Marketing; Chapter 1: Understanding Social Media Marketing; Chapter 2: Discovering Your SMM Competitors; Chapter 3: Getting in the Social Media Marketing Frame of Mind; Part II: Practicing SMM on the Social Web; Chapter 4: Launching SMM Campaigns; Chapter 5: Developing Your SMM Voice; Part III: Reaching Your Audience via Mainstream Social Platforms; Chapter 6: Finding the Right Platforms; Chapter 7: Exploring SMM Strategies for Facebook; Chapter 8: Marketing on Twitter; Chapter 9: Creating a YouTube Strategy
  • Chapter 10: Making foursquare Work for YouChapter 11: Considering LinkedIn; Chapter 12: Viewing Google through a Different Lens; Chapter 13: Marketing via Niche Networks and Online Communities; Chapter 14: Accounting for the Influencers; Part IV: Old Marketing Is New Again with SMM; Chapter 15: Practicing SMM on Your Website; Chapter 16: Becoming an Authentic and Engaged Advertiser; Chapter 17: Building an SMM Mobile Campaign; Chapter 18: Energizing Your Employees for Social Media Marketing; Chapter 19: Applying Metrics to the SMM Realm
  • Chapter 20: Understanding Social Media Governance and ToolsChapter 21: Moving Towards Real-Time Marketing; Part V: The Part of Tens; Chapter 22: Ten SMM Best Practices; Chapter 23: Ten Common SMM Mistakes; Chapter 24: Ten SMM-Related Must-Read Blogs; Chapter 25: Ten Top SMM Tools; Cheat Sheet
Control code
784883592
Dimensions
unknown
Edition
2nd ed.
Extent
1 online resource (607 pages).
Form of item
online
Isbn
9781118236307
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
cl0500000234
Specific material designation
remote
System control number
(OCoLC)784883592

Library Locations

    • Ellis LibraryBorrow it
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      38.944491 -92.326012
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      38.946102 -92.330125
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