Coverart for item
The Resource Social media audits : achieving deep impact without sacrificing the bottom line, Urs E. Gattiker

Social media audits : achieving deep impact without sacrificing the bottom line, Urs E. Gattiker

Label
Social media audits : achieving deep impact without sacrificing the bottom line
Title
Social media audits
Title remainder
achieving deep impact without sacrificing the bottom line
Statement of responsibility
Urs E. Gattiker
Creator
Author
Subject
Language
eng
Summary
This book gives people dealing with social business in their working life a guide to social media marketing, measurement, and how to evaluate and improve the use of social media in an organizational context
Member of
Cataloging source
GGVRL
http://library.link/vocab/creatorName
Gattiker, Urs E
Dewey number
658.872
Illustrations
illustrations
Index
index present
LC call number
HF5415.1265
LC item number
.G38 2014
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
Chandos social media series
http://library.link/vocab/subjectName
  • Social media
  • Internet marketing
  • Benchmarking (Management)
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Benchmarking (Management)
  • Internet marketing
  • Social media
Label
Social media audits : achieving deep impact without sacrificing the bottom line, Urs E. Gattiker
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Part 1. Setting the stage, or what it's all about -- part 2. Driving with better benchmarks : the data game -- part 3. With traction and insight, everything is obvious
Control code
890019654
Dimensions
unknown
Extent
1 online resource (xvi, 293 pages)
File format
unknown
Form of item
online
Isbn
9781780634265
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
http://library.link/vocab/ext/overdrive/overdriveId
10.1533/9781780634265
Quality assurance targets
unknown
Reformatting quality
access
Specific material designation
remote
System control number
(OCoLC)890019654
Label
Social media audits : achieving deep impact without sacrificing the bottom line, Urs E. Gattiker
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Part 1. Setting the stage, or what it's all about -- part 2. Driving with better benchmarks : the data game -- part 3. With traction and insight, everything is obvious
Control code
890019654
Dimensions
unknown
Extent
1 online resource (xvi, 293 pages)
File format
unknown
Form of item
online
Isbn
9781780634265
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
http://library.link/vocab/ext/overdrive/overdriveId
10.1533/9781780634265
Quality assurance targets
unknown
Reformatting quality
access
Specific material designation
remote
System control number
(OCoLC)890019654

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Journalism LibraryBorrow it
      102 Reynolds Jrnlism Institute, Columbia, MO, 65211, US
      38.947290 -92.328025
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