Coverart for item
The Resource Speechwriting in theory and practice, Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen

Speechwriting in theory and practice, Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen

Label
Speechwriting in theory and practice
Title
Speechwriting in theory and practice
Statement of responsibility
Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen
Creator
Contributor
Author
Subject
Language
eng
Summary
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession
Member of
Cataloging source
YDX
http://library.link/vocab/creatorName
Kjeldsen, Jens E
Dewey number
808.51
Index
index present
LC call number
PN4142
LC item number
.K45 2019
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
  • 1968-
  • 1966-
http://library.link/vocab/relatedWorkOrContributorName
  • Kiewe, Amos
  • Lund, Marie
  • Hansen, Jette Barnholdt
Series statement
Rhetoric, politics and society
http://library.link/vocab/subjectName
  • Speechwriting
  • Communication in politics
  • Communication
  • Communication in politics
  • Communication
  • Speechwriting
Label
Speechwriting in theory and practice, Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction : The case for speechwriting -- Speechmaking in the twenty-first century -- The beginning of speechwriting -- Research and theory on speechwriting -- The rhetorical canons of speechwriting -- Genres of speechwriting -- How speeches are written -- Characterizing the speaker -- Writing for the ear -- Writing for the eye: pictures, visions, and PowerPoint -- The ethics of speechwriting -- The functions of speechwriting in contemporary society -- The general steps in the speechwriting process
Control code
1055828938
Dimensions
21 cm.
Extent
viii, 202 pages
Isbn
9783030036843
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
(OCoLC)1055828938
Label
Speechwriting in theory and practice, Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction : The case for speechwriting -- Speechmaking in the twenty-first century -- The beginning of speechwriting -- Research and theory on speechwriting -- The rhetorical canons of speechwriting -- Genres of speechwriting -- How speeches are written -- Characterizing the speaker -- Writing for the ear -- Writing for the eye: pictures, visions, and PowerPoint -- The ethics of speechwriting -- The functions of speechwriting in contemporary society -- The general steps in the speechwriting process
Control code
1055828938
Dimensions
21 cm.
Extent
viii, 202 pages
Isbn
9783030036843
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
(OCoLC)1055828938

Library Locations

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      38.944491 -92.326012
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