Coverart for item
The Resource The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue, Shama Kabani

The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue, Shama Kabani

Label
The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue
Title
The zen of social media marketing
Title remainder
an easier way to build credibility, generate buzz, and increase revenue
Statement of responsibility
Shama Kabani
Creator
Subject
Language
eng
Summary
The Ultimate Primer and How-To Guide for Social Media MarketingIn the two years since the first edition became a global bestseller, the world of social media has grown and changed enough to require an updated guide. Whether you use social media now or not, people are already talking about your company online. By becoming part of the conversation in a more meaningful way, you can start connecting directly to your customers and clients and finding new ones right away with ease and efficiency. Social media marketing isn't like traditional marketing?and treating i
Cataloging source
AU@
http://library.link/vocab/creatorDate
1985-
http://library.link/vocab/creatorName
Hyder, Shama
Dewey number
658.872
Index
no index present
LC call number
HF5415.1265 .K33 2013
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • Internet marketing
  • Social media
  • Online social networks
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Internet marketing
  • Online social networks
  • Social media
Label
The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue, Shama Kabani
Instantiates
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Acknowledgments; Foreword; Introduction; 1. Online Marketing Basics; 2. Websites and Blogging; 3. Search Engine Optimization (SEO): The Art and Science of Driving Traffic to Your Website; 4. Social Media Marketing: What You Need to Know Before You Start; 5. Identity Before Community: Why Most Companies Fail at Social Media Marketing; 6. Facebook: With 950 Million Users and Growing, This Giant Can't Be Ignored; 7. Twitter: The Grand Bazaarof Social Networking Sites; 8. LinkedIn: The Place Where Professionals Go; 9. Google+: The Fastest Growing Social Networking Site
  • 10. Social Advertising: Groupon, LivingSocial, and Facebook Ads ... Oh My!11. Video: The Most Powerful Social Medium; 12. Creating a Social Media Policy for Your Organization; 13. A Final Word on Social Media: Tools for Attracting Even More Business; Burning Questions and Answers: Taking Questions and Dishing Out Answers and Advice; Social Media Marketing: Case Studies Highlighting Real-World Best Practices; Discussion Questions: A Guide to Sparking Engagement on the Topic of Social Media; Index; About the Author
Control code
880899686
Dimensions
unknown
Extent
1 online resource (273 pages)
Form of item
online
Isbn
9781937856182
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • 1556fef7-7aed-42e9-87a5-22b727a2e8c1
  • 60088652-40e0-40e5-a0b8-f166bc808660
Specific material designation
remote
System control number
(OCoLC)880899686
Label
The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue, Shama Kabani
Publication
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Acknowledgments; Foreword; Introduction; 1. Online Marketing Basics; 2. Websites and Blogging; 3. Search Engine Optimization (SEO): The Art and Science of Driving Traffic to Your Website; 4. Social Media Marketing: What You Need to Know Before You Start; 5. Identity Before Community: Why Most Companies Fail at Social Media Marketing; 6. Facebook: With 950 Million Users and Growing, This Giant Can't Be Ignored; 7. Twitter: The Grand Bazaarof Social Networking Sites; 8. LinkedIn: The Place Where Professionals Go; 9. Google+: The Fastest Growing Social Networking Site
  • 10. Social Advertising: Groupon, LivingSocial, and Facebook Ads ... Oh My!11. Video: The Most Powerful Social Medium; 12. Creating a Social Media Policy for Your Organization; 13. A Final Word on Social Media: Tools for Attracting Even More Business; Burning Questions and Answers: Taking Questions and Dishing Out Answers and Advice; Social Media Marketing: Case Studies Highlighting Real-World Best Practices; Discussion Questions: A Guide to Sparking Engagement on the Topic of Social Media; Index; About the Author
Control code
880899686
Dimensions
unknown
Extent
1 online resource (273 pages)
Form of item
online
Isbn
9781937856182
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
  • 1556fef7-7aed-42e9-87a5-22b727a2e8c1
  • 60088652-40e0-40e5-a0b8-f166bc808660
Specific material designation
remote
System control number
(OCoLC)880899686

Library Locations

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      38.944491 -92.326012
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      38.946102 -92.330125
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