Coverart for item
The Resource Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons

Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons

Label
Whoever tells the best story wins : how to use your own stories to communicate with power and impact
Title
Whoever tells the best story wins
Title remainder
how to use your own stories to communicate with power and impact
Statement of responsibility
Annette Simmons
Creator
Subject
Genre
Language
eng
Summary
"People float in an ocean of data and disconnected facts that can often overwhelm them with choices. In this ocean of choice, a meaningful story can feel like a life preserver that tethers us to something safe and important - at the very least, to a trace of humanity that proves there is a "you" communicating with them, whether the "you" is yourself or an organization you represent. This important book helps you lay the groundwork for using story as a credible tool to connect with your audience, and create a meaning more powerful than mere facts could ever do."--Jacket
Member of
Cataloging source
N$T
http://library.link/vocab/creatorName
Simmons, Annette
Dewey number
658.4/52
Index
index present
LC call number
HF5718
LC item number
.S562 2007eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Business communication
  • Storytelling
  • BUSINESS & ECONOMICS
  • Business communication
  • Storytelling
  • Business communication
  • Storytelling
Label
Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (pages 213-216) and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
PART ONE. THINKING IN STORY. -- Story thinking: what does that even mean? -- What is story? -- Training your brain -- Telling stories that win -- PART TWO. FINDING STORIES TO TELL. -- Who-I-am stories -- Why-I-am-here stories -- Teaching stories -- Vision stories -- Value-in-action stories -- I-know-what-you-are-thinking stories -- PART THREE. PERFECTING THE CRAFT. -- Experience is sensory -- The gift of brevity -- Brand, organizational, and political stories -- Point of view -- Story listening -- Call to action
Control code
162141886
Dimensions
unknown
Extent
1 online resource (x, 226 pages)
File format
unknown
Form of item
online
Isbn
9780814400845
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000017
  • e658b7c0-bf3e-4509-97be-d64da16280d9
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)162141886
Label
Whoever tells the best story wins : how to use your own stories to communicate with power and impact, Annette Simmons
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (pages 213-216) and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
PART ONE. THINKING IN STORY. -- Story thinking: what does that even mean? -- What is story? -- Training your brain -- Telling stories that win -- PART TWO. FINDING STORIES TO TELL. -- Who-I-am stories -- Why-I-am-here stories -- Teaching stories -- Vision stories -- Value-in-action stories -- I-know-what-you-are-thinking stories -- PART THREE. PERFECTING THE CRAFT. -- Experience is sensory -- The gift of brevity -- Brand, organizational, and political stories -- Point of view -- Story listening -- Call to action
Control code
162141886
Dimensions
unknown
Extent
1 online resource (x, 226 pages)
File format
unknown
Form of item
online
Isbn
9780814400845
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
http://library.link/vocab/ext/overdrive/overdriveId
  • cl0500000017
  • e658b7c0-bf3e-4509-97be-d64da16280d9
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
(OCoLC)162141886

Library Locations

    • Ellis LibraryBorrow it
      1020 Lowry Street, Columbia, MO, 65201, US
      38.944491 -92.326012
    • Engineering Library & Technology CommonsBorrow it
      W2001 Lafferre Hall, Columbia, MO, 65211, US
      38.946102 -92.330125
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