Servicescapes : the concept of place in contemporary markets
Resource Information
The work Servicescapes : the concept of place in contemporary markets represents a distinct intellectual or artistic creation found in University of Missouri Libraries. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Servicescapes : the concept of place in contemporary markets
Resource Information
The work Servicescapes : the concept of place in contemporary markets represents a distinct intellectual or artistic creation found in University of Missouri Libraries. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Servicescapes : the concept of place in contemporary markets
- Title remainder
- the concept of place in contemporary markets
- Statement of responsibility
- John F. Sherry, Jr., editor
- Language
- eng
- Summary
- "This book explores a marketing and retailing idea that is as old as commerce itself and yet as new as tomorrow. The marketing leaders of our time explain the evolution of the servicescape as the transformation of the traditional selling environment from space to place, and from place to product." "Servicescapes: The Concept of Place in Contemporary Markets analyzes contemporary developments in retail marketing around the world." "Based on the experience and insight of the leading retailing and marketing experts of our time, Servicescapes points the way to the new markets and marketing environments of tomorrow. Its ideas will fuel the strategies and tactics of the marketplace in the new millennium."--Jacket
- Cataloging source
- DLC
- Dewey number
- 658.8/3
- Index
- index present
- LC call number
- HF5470
- LC item number
- .S48 1998
- Literary form
- non fiction
- Nature of contents
- bibliography
Context
Context of Servicescapes : the concept of place in contemporary marketsWork of
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.missouri.edu/resource/WmB_UZ72ZCs/" typeof="CreativeWork http://bibfra.me/vocab/lite/Work"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.missouri.edu/resource/WmB_UZ72ZCs/">Servicescapes : the concept of place in contemporary markets</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.missouri.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.missouri.edu/">University of Missouri Libraries</a></span></span></span></span></div>