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The Resource Audience responses to media diversification : coping with plenty, edited by Lee B. Becker, Klaus Schoenbach

Audience responses to media diversification : coping with plenty, edited by Lee B. Becker, Klaus Schoenbach

Label
Audience responses to media diversification : coping with plenty
Title
Audience responses to media diversification
Title remainder
coping with plenty
Statement of responsibility
edited by Lee B. Becker, Klaus Schoenbach
Contributor
Subject
Language
eng
Member of
Cataloging source
DLC
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1948-
http://library.link/vocab/relatedWorkOrContributorName
  • Becker, Lee B.
  • Schoenbach, Klaus
Series statement
Communication
http://library.link/vocab/subjectName
Mass media
Label
Audience responses to media diversification : coping with plenty, edited by Lee B. Becker, Klaus Schoenbach
Instantiates
Publication
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • When media content diversifies : anticipating audience behaviors / Lee B. Becker and Klaus Schoenbach -- The Netherlands : the cable replaces the antenna / Frank Olderaan and Nick Jankowski -- Belgium : language division internationalized / Roselyne Bouillin-Dartevelle -- The U.K. : measured expansion on a variety of fronts / Barrie Gunter -- The U.K. : the constancy of audience behavior / Joseph Mallory Wober -- Sweden : opening the doors, cautiously / Ulla Johnsson-Smaragdi -- Switzerland : a multilingual culture tries to keep its identity / Heinz Bonfadelli and Walter Haettenschwiler -- France : experimenting with pay TV and viewdata / Isabelle Pailliart -- Federal Republic of Germany : social experimentation with cable and commercial television / Elisabeth Noelle-Neumann and Ruediger Schulz
  • Federal Republic of Germany : developing the entertainment option / Albrecht Kutteroff, Barbara Pfetsch, and Klaus Schoenbach -- Italy : a broadcast explosion / Paolo Martini and Gianpietro Mazzoleni -- Australia : Hollywood goes down under and out back / R. Warwick Blood -- New Zealand : the VCR is the only alternative / Geoff Lealand -- United States : cable eases its way into the household / Lee B. Becker [and others] -- United States : changing perceptions of television / Vernone M. Sparkes and Jeffrey P. Delbel -- The audience copes with plenty : patterns of reactions to media changes / Klaus Schoenbach and Lee B. Becker
Control code
18014594
Dimensions
24 cm
Extent
xviii, 376 pages
Isbn
9780805802290
Lccn
88016485
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(WaOLN)1209934
Label
Audience responses to media diversification : coping with plenty, edited by Lee B. Becker, Klaus Schoenbach
Publication
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • When media content diversifies : anticipating audience behaviors / Lee B. Becker and Klaus Schoenbach -- The Netherlands : the cable replaces the antenna / Frank Olderaan and Nick Jankowski -- Belgium : language division internationalized / Roselyne Bouillin-Dartevelle -- The U.K. : measured expansion on a variety of fronts / Barrie Gunter -- The U.K. : the constancy of audience behavior / Joseph Mallory Wober -- Sweden : opening the doors, cautiously / Ulla Johnsson-Smaragdi -- Switzerland : a multilingual culture tries to keep its identity / Heinz Bonfadelli and Walter Haettenschwiler -- France : experimenting with pay TV and viewdata / Isabelle Pailliart -- Federal Republic of Germany : social experimentation with cable and commercial television / Elisabeth Noelle-Neumann and Ruediger Schulz
  • Federal Republic of Germany : developing the entertainment option / Albrecht Kutteroff, Barbara Pfetsch, and Klaus Schoenbach -- Italy : a broadcast explosion / Paolo Martini and Gianpietro Mazzoleni -- Australia : Hollywood goes down under and out back / R. Warwick Blood -- New Zealand : the VCR is the only alternative / Geoff Lealand -- United States : cable eases its way into the household / Lee B. Becker [and others] -- United States : changing perceptions of television / Vernone M. Sparkes and Jeffrey P. Delbel -- The audience copes with plenty : patterns of reactions to media changes / Klaus Schoenbach and Lee B. Becker
Control code
18014594
Dimensions
24 cm
Extent
xviii, 376 pages
Isbn
9780805802290
Lccn
88016485
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
(WaOLN)1209934

Library Locations

    • Journalism LibraryBorrow it
      102 Reynolds Jrnlism Institute, Columbia, MO, 65211, US
      38.947290 -92.328025
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